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Social Media Marketing Manager, Youtube
2 semanas atrás
**Minimum qualifications**:
- Bachelor's degree in Advertising, Marketing, or equivalent practical experience.
- 6 years of experience in marketing, consulting, or social media.
- Experience working with cross-functional teams, developing social media and influencer marketing strategies into integrated marketing campaigns.
- Ability to speak and write in Portuguese and English fluently.
**Preferred qualifications**:
- Experience managing social media communities on a variety of platforms.
- Knowledge of Internet culture and usage of social media.- Ability to work in a fast-paced environment.- Excellent project management, multitasking, editing, quantitative, and qualitative skills.
**About the job**:
YouTube Marketing’s mission is to know our users, and to connect them to the magic of our products and creators. We make YouTube successful by shaping people’s perceptions of YouTube and inspiring them to engage with us. We’re also responsible for all of YouTube’s marketing activities to consumers, creators, and key opinion influencers.
As a Social Media Marketing Manager, you will help to grow our brand and platform by building social campaigns. You will contribute by translating business objectives into social media strategies that build and move communities. You will connect with creators and demonstrate excellent creative instincts for content to help discern what fits into the YouTube strategy and voice. You will work closely with designers and analysts to develop thought out, nimbly developed, and beautifully crafted content.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems-from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can-changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
**Responsibilities**:
- Develop the social goal and strategy for the market and drive the execution to drive business goals.
- Lead influencer marketing strategies and its execution.
- Work with Marketing teams to define, develop, and execute the role of social media for Brazil. Identify and manage agencies who enable us to support and scale social campaigns.
- Shape our on-platform and off-platform social voice, engaging creators and their people in ways that add value to their communities and conversations.
- Work with analytics lead and agency on measurement framework to accurately define and track the success of campaigns. Identify trends within our community and across social.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
