Latam Regional Lead Measurement

2 semanas atrás

Sao Paulo, Brasil Meta Tempo inteiro

Global Customer Marketing LATAM (GCM) contributes directly to Meta's mission by connecting advertisers and businesses with their customers and helping them grow through a variety of advertising solutions. We succeed when we help our customers grow their business.The GCM team is searching for a Measurement & Analytics / Digital & Media who is passionate about digital and non-digital advertising, media planning, measurement, analytics, and driving measurable results. This person will drive the Measurement strategy for all LATAM activations, be the LATAM central point with headquarters for Measurement strategy, planning and execution, and also coordinate the media strategy for global and local campaigns across Meta’s B2B audiences, planning, building and launching media campaigns across digital marketing channels.

**Latam Regional Lead Measurement & Analytics - Digital & Media Responsibilities**:

- Play a strategic role in developing the cross-platform and cross-media measurement approaches and agendas for Meta Global Customer Marketing LATAM
- Empower a team to conduct in-depth effectiveness studies/analyses for to understand the relative impact of different marketing strategies across digital and non-digital platforms
- Partner with local and central Analytics teams to drive Measurement capabilities across the business with sophisticated models, automation and scale
- Build cross-functional relationships to understand data needs, build key metrics and standardize their usage across the organization
- Manage the delivery of high impact dashboards and data visualizations
- Drive go-to-market by planning, executing and scaling marketing campaigns for promoting Meta’s advertising solutions
- Partner with cross-functional stakeholders to become a trusted partner and resource
- Lead a multidisciplinary team responsible for Planning, Execution and Reporting of Digital Marketing activities
- Build integrated digital strategy and activation plans
- Project manage and coordinate digital campaign operational efforts across channels, including managing agency and vendor relationships

**Minimum Qualifications**:

- 6+ years experience in digital marketing/performance marketing
- BA/BS degree in quantitative field (e.g. Computer Science, Statistics, Business Intelligence/Analytics, Marketing) or equivalent experience
- Experience working with cross-functional teams, specifically creative teams and media/communications strategy teams
- Analytical experience to conduct analysis on creative performance, identify optimization opportunities and use data to inform marketing/creative decisions

  • Regional Marketing Lead, Latam

    Há 2 dias

    Sao Paulo, Brasil TikTok Tempo inteiro

    The Regional Marketing lead LATAM, will be responsible for leading the local marketing organization across Latin America, including driving the vision for the brand and leading the team on campaigns and projects related to core verticals in the region (Entertainment, Music, Fashion, Food/Cooking and Instructive). The lead will also be responsible for annual...

  • Latam Regional IT Lead

    2 semanas atrás

    Sao Paulo, Brasil Merck Sharp & Dohme Tempo inteiro

    Reporting directly to Human Health International IT Lead and accountable to LATAM Human Health Leadership Team and market business leaders, he/she ensures that technology & data solutions and services meet the strategic and operational goals of LATAM human health commercial activities. The IT leader will closely partner with senior market leadership to...

  • Lead Regional Marketing Manager LATAM

    Há 2 dias

    São Paulo, São Paulo, Brasil beBeeMarketing Tempo inteiro US$85.000 - US$115.000

    Job OpportunityWe are seeking an experienced professional to lead our marketing efforts in LATAM.The ideal candidate will have a strong background in developing and executing marketing strategies that drive growth and revenue.ResponsibilitiesCollaborate with Global Marketing Directors and Regional Marketing Director to research local markets and propose...

  • Regional Treasury Director Latam

    2 semanas atrás

    Sao Paulo, Brasil Johnson & Johnson Tempo inteiro

    Johnson & Johnson is currently recruiting for a Regional Treasury Director LATAM. This position is located in São José, Brazil. Caring for the world, one person at a time has inspired and united the people of Johnson & Johnson for over 125 years. We embrace research and science - bringing innovative ideas, products and services to advance the health and...

  • Gerente Regional Vendas LATAM

    1 semana atrás

    São Paulo, São Paulo, Brasil AkzoNobel Tempo inteiro

    Join to apply for the Gerente Regional Vendas LATAM role at AkzoNobel Join to apply for the Gerente Regional Vendas LATAM role at AkzoNobel We are AkzoNobel. You probably know us.We are present in homes, buildings, boats, cars—basically, on every surface where there is an opportunity to bring more color, life, and protection, in over 150 countries that...

  • Senior Media Measurement Specialist

    Há 6 dias

    São Paulo, São Paulo, Brasil beBeeMeasurement Tempo inteiro US$1.000.000 - US$1.400.000

    Job Overview">Serving as a key member of our Ads Measurement team, you will play a pivotal role in building audience insights and measurement solutions from the ground up. This includes partnering closely with data science, consumer insights, product, and sales teams to understand core client and consumer needs.ResponsibilitiesCollaborate with the wider ads...

  • Regional Talent Lead

    Há 3 dias

    São Paulo, São Paulo, Brasil beBeeTalent Tempo inteiro R$60.000 - R$80.000

    As a Talent Manager, you will be responsible for spearheading the talent strategy and execution across LATAM. This includes collaborating with global talent teams to localize and implement global talent strategies, overseeing the development of regional talent acquisition teams, and driving regional recruitment strategies to attract top talent.Key...

  • Regional Advertising Manager

    1 dia atrás

    São Paulo, São Paulo, Brasil beBeeRegionalManager Tempo inteiro R$90.000 - R$110.000

    Job Title: Regional Advertising Manager - LATAMThe Role:A regional advertising manager is needed to lead new business development with direct mobile app advertisers and agencies across Brazil, Mexico, and other LATAM markets. The successful candidate will spearhead user acquisition (UA), retargeting (RT), and branding campaigns.Key Responsibilities:Spearhead...

  • Gerente de Vendas Regional

    2 semanas atrás

    Sao Paulo, Brasil HAYS Tempo inteiro

    Gerente de Vendas | Indústria Bélica | Latam | Espanhol e Inglês Avançados **Sua nova empresa** *** Indústria Bélica **Sua nova posição** Gerente Regional de Vendas - Latam **O que precisa para ser bem sucedido** Experiência no ciclo completo de vendas de bens de consumo durável Inglês e espanhol avançados - mandatório Interesse na...

  • Regional Marketing Lead

    1 semana atrás

    São Paulo, São Paulo, Brasil beBeeSenior Tempo inteiro US$120.000 - US$150.000

    Regional Marketing Manager Job DescriptionAs a key driver of revenue growth in the LATAM region, particularly in Brazil, you will play a pivotal role in achieving ambitious revenue targets. We are seeking a strategic and results-oriented Senior Regional Marketing Manager who can craft and execute high-impact marketing strategies and demand generation...