Search Engine Marketing Specialist
1 semana atrás
**About the company**:
RoverPass is a startup focusing on the campground and RV park industry.
RoverPass has an online marketplace where they list hundreds of RV parks, caravan parks, and campgrounds for travelers looking to book a campsite. They also provide campgrounds and RV parks with a property management system and marketing services to help drive them more business.
**About the job**:
We are looking for a SEM specialist with strong experience creating high converting digital ad campaigns that will focus on bringing in new conversions to the RoverPass Marketplace.
The main goal of this role will be creating and effectively managing a RoverPass SEM campaign using Google to grow new bookings on the RoverPass Marketplace and retarget previous visitors to increase return business.
Our team will help you drive strategy for SEM while you will determine the best campaign set up, keywords, bidding strategy, and ensure we have the proper tracking for analysis and reporting in place.
**Requirements**:
- Proficiency in the English language
- 3+ years of experience in SEM/Performance Marketing roles in related industries (Tech / software / Startup / SaaS)
- Previous experience working with most of the following areas will be a plus: Google Ads, PPC, performance marketing
- Availability to at least partially work in the GMT-5 timezone
**What do we offer?**
- Flexible Working Hours
- Remote work
- Paid Time Off / vacations
- Local Holidays
- Paid Maternity/Paternity Leave
- Growth opportunities ️
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