Esports Social Media Executive

Kick-start your career in the online gaming world and experience the very latest in technology and innovation.

Do you see yourself as one of those “out-of-the-box thinkers”, “Technical masterminds”, “Outstanding creatives”, or “Mind-boggling number crunchers”? If so, we want to welcome you to the Betway family and celebrate what makes you unique

Reporting to: Esports Social Media Manager

Department: Esports

The Department:
We support Betway's growth in major international markets and the Esports industry, we cover sponsorships with Ninjas in Pyjamas, BIG and, G2 and Furia. Collaborating and working with all departments, you’ll be constantly thinking, exploring and learning. Using insights into language and culture, you’ll contribute to ensuring the market is robust, adaptable and growing.

Customer welfare is forever at the forefront of our strategy at Betway. We want to ensure all of our customers enjoy our products in a safe and responsible gambling environment.

Purpose of the role:
You will be responsible for:

- Source and publish relevant and compelling social media content in correct tone of voice to support the editorial and commercial goals of Betway
- Create a range of multimedia content (video, GIFs and still images) for commercial and editorial campaigns
- Monitor audience engagement and provide data and insights to the wider team
- Work with the Esports teams to drive traffic to Betway’s sportsbook site
- Create and deliver weekly and monthly social media giveaway campaigns
- Work the Esports teams to plan content shoots with Betway sponsored teams
- Localising Esports content for the Brazilian audience
- Assisting the wider business with hitting Betway’s objectives in Brazil
- This job description is not intended to be an exhaustive list of responsibilities. The job holder may be required to complete any other reasonable duties in order to achieve business objectives._

You will have (Essential skills):

- Experience of creating and posting entertaining and engaging social media content
- Experience of devising and managing social media campaigns
- Ability to design and edit multimedia content (video & still images)
- Ability to write punchy, compelling copy
- Ability to understand analytics data (Facebook, Twitter, Google) and report on performance
- Flexible to work outside standard working hours when required
- An interest in gaming and Esports
- Fluent English and Brazilian Portuguese
- _
All behavioural competencies are also essential_

It would be a bonus if you also had (Desirable skills):

- Expert knowledge of CS:GO and the community
- Knowledge of multiple esports titles including Dota2 and LoL
- Proficient use of Photoshop and the necessary skills to create statistical graphics, memes and social media imagery (demonstrated through examples of graphics and/or design work)
- Experience in-front of camera as a video host
- Experience in creating subtitles for YouTube content

Behavioural Competencies:

- Our culture is underpinned by core values that are linked to key behavioural competencies. Along with the below behavioural competencies, these are essential for all employees in order for you to embed in and drive our culture forward. These competencies are _Adaptability, Ownership & Accountability, Initiating Action, Resilience, Customer Orientation, Integrity and Innovation_
- Creative, pro-active and driven
- A good communicator, both verbally and in writing
- Good organisational skills
- Relish working to deadlines and managing different projects at the same time
- Eager to work in social media and knowledge of what makes engaging content
- Have good news sense
- Value attention to detail