
Marketing Analyst
1 dia atrás
Job Description Summary
BD is looking for a Marketing Analyst to be responsible for Own brand strategy and drive product growth for LA: nalyze market dynamic and develop/execute brand strategies, Allocate and execute brand budget (Events, digital campaings, etc); Cross-functional brand leadership - across Field Force, medical, legal, regulatory, etc, Provide Field Force/Wholesaler support on marketing specific tactical actions, Manage creative agencies for the development of communicational camping aligned to brand strategies.
**Job Description**:
How about belonging a leading global medical technology company that acts advancing the world of health? Be part of something bigger
BD is one of the largest global medical technology companies in the world and is advancing the world of health by improving medical discovery, diagnostics and the delivery of care. We have over 65,000 employees and a presence in virtually every country around the world to address some of the most challenging global health issues.
With our technical capabilities, the Medication Management Solutions (MMS) team are able to manage multiple systems and our operational capabilities enable us to have medications available when and where needed, reducing inefficiency and waste for nursing and pharmacy teams.
**Responsibilities**:
- Market analysis (Competitors, pricing strategy, SWOT, etc.);
- Marketing strategies implementation;
- Sales Force/Wholesaler support regarding marketing activities;
- Direct marketing expenses control;
- Networking throughout LA main stakeholders.
Activities:
- Develop advertising materials to sales force/Wholesaler aligned with marketing strategy Brand Plan development;
- Marketing strategies development;
- Direct marketing expenses strategic planning;
- Launches of new products.
**Requirements**:
- Bachelor´s Degree;
- Solid marketing experience;
- Middle of advanced English.
- Spanish and/or Portuguese as a plus
- “BD values equity in the workplace without discrimination for any disability, class, ethnicity, age, religion, gender identity or sexual orientation.”_
Primary Work Location
BRA Sao Paulo - Chacara Santo Antonio
Additional Locations
Work Shift
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