Consumer Marketing Manager, Latam

1 semana atrás

Sao Paulo, Brasil Meta Tempo inteiro

**Consumer Marketing Manager, LATAM Responsibilities**:

- Support breakthrough, innovative, and effective creative marketing strategies, executions, and campaign development through a strategic lens on the consumer, idea and touch points that meets both short
- and long-term brand and business goals
- Develop inspiring creative briefs from brand, consumer, marketplace, and cultural insights, from various sources of data
- Collaborate closely with partners across the global Consumer Marketing organization including Central App Marketing Teams, Insights, Analytics, Product Marketing, Creative, and Media to identify and measure long and medium-term value of our work
- Steward integrated marketing processes with team and cross-functional partners: from concept, launch, iteration and optimization
- Cultivate strong collaborative relationships with local Business, Insights, Media, Policy, Comms, Sales, Partnerships and other stakeholders as well as local agency partners to build advocacy for and execute local plans

**Minimum Qualifications**:

- 8+ years of brand marketing experience with consumer-facing brand in FMCG (Fast Moving Consumer Goods), consumer technology, or similar global/multinational company with significant experience working in Brazil (LATAM)
- Demonstrated experience developing and executing insight-driven integrated marketing campaigns that drove quantitative results at local and/or global levels
- Highly experienced in digital marketing - ideally with some experience in marketing on Meta-owned properties
- Proven strategic, analytical, creative and project management abilities.
- Experience autonomously driving initiatives at both a strategic and executional level with lightweight manager input
- Highly collaborative and adept at leading and influencing cross-functional teams effectively, internally as well as external partners and agencies
- Experience working and thriving in a self-starter, fast-paced and changing environment
- Ability to travel both regionally and internationally, approximately 10-20% of time
- Native Portuguese and fluent English
- Bachelor’s degree

**About Meta**: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

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