Sr. Product Marketing Manager

**ABOUT ACCRUENT**

At Accruent (a subsidiary or affiliate of Fortive Coporation), we strive to be on the cutting edge of the software world, providing purpose-built intelligent solutions that raise customer expectations, shift paradigms and transform the way businesses operate and achieve success.

We aim to provide the same transformational growth for our 1,000+ employees which includes a vibrant office culture in major cities like Austin, London, and Amsterdam - and 10,000 customers in more than 150 countries - we know you'll gain new experiences along the way. In our continued effort to help our teams Grow Without Limits, we provide all employees with the resources, coaching and support they need to reach new heights and experience true professional and personal development - and we do this because we believe it will help us grow as a global company in return.

Every person can bring something incredible to the table, and we can always achieve more together. So, if you are courageous, adaptable, collaborative and interested in becoming the best you, we encourage you to join us for the ride - even if you don't believe you have the exact experience to fill a particular role.

**Explore the path. Join Accruent.**

**ABOUT FORTIVE**

We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We're a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions.

We are a diverse team 17,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact.

At Fortive, we believe in you. We believe in your potential—your ability to learn, grow, and make a difference. At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone. At Fortive, we believe in growth. We're honest about what's working and what isn't, and we never stop improving and innovating.

**Fortive: For you, for us, for growth.**

Personal development and becoming the best _you _is all about growth and exploring new skills and opportunities - both in and out of the office. At Accruent, we call this Grow Without Limits, and we're proud to offer each of our employees the resources, coaching and support necessary to achieve Growth Without Limits in their personal and professional lives. Explore where the path takes you.

**Why you want to work for our Marketing team**:
Our Marketing team is at the forefront of engaging our current and potential customers to discover Accruent products through our media. We look for creative problem solvers and bold thinkers to drive career defining work in a fast paced and ever changing environment. Want to help shape and share our mission?

As a **Senior** **Product Marketing Manager **for Accruent, you will develop product messaging used in various marketing and sales tools across Accruent's portfolio of location management solutions, resulting in the company meeting its sales goals. Accruent is rapidly growing, and this an exciting time to become a member of the Accruent team

This position reports directly to the VP, Product & Industry Marketing and will be a remote opportunity.

**How you'll make a difference**:

- Define Go To Market strategy for industry verticals, leading strategic launch planning for a range of products and services.
- Clearly articulate market/opportunity sizing, target audience, competitive landscape, critical challenges, Go To Market strategies, product value prop, price, packaging, and key messaging
- Work with Technical Product Marketing Managers to ensure the value proposition and messaging of core technology and features highlights industry-specific tech/offerings.
- Partner with the content team to develop a strategic content plan and roadmap. Also, defining what content is required to target various personas at each stage of the funnel, and work with the Demand Gen team to ensure those pieces are optimized to drive leads into the pipeline.
- Develop a comprehensive sales enablement toolkit to empower both BD and Inside Sales to exceed revenue targets. Define sales toolkit content that directly impacts annual recurring revenue goals.
- Develop a strong partnership with Sales to ensure that product marketing is enabling the sales team to be successful.

**What you bring to the table**:

- Experience as a product marketing manager for B2B enterprise software firms.
- 5+ years' experience in product marketing manager role.
- Familiarity with space planning and CMMS software.
- Excellent written and verbal communication skills and strong interpersonal skills.
- Significant experience with all ele