Media Specialist

Há 2 dias

Sao Paulo, Brasil Kimberly-Clark Tempo inteiro

Media Specialist

Coordinate all media campaigns planning, buying,executions and reporting for Kimberly-Clark consumer brands in Brasil, including ongoing management of Kimberly-Clark’s media agency partners.
Collaborate with and advise Kimberly-Clark´s Marketing & Ecommerce teams to drive effective media executions to propel commercial programs and platforms while aggregating brand needs to leverage best practices, learning, scale and preferred pricing.

**Role**

Active, strategic and operational participation in the Iintelligence Hub with the Digital and CSI areas (Consumer & Shopper insights, Data & Analytics).

Relationship on a daily basis with partners (agencies) and vehicles to ensure the best projects and effectiveness for the purchase of media and creation of new projects.

Integration within a regional hub, sharing information and learning with peers among all team members.

Control and issuance of POs for financial management of media investments.

Ensuring that all campaigns follow the Golden Rules of sufficiency, efficiency and effectiveness in full funnel campaigns respecting the Consumer Journey.

Working together with Marketing, Ecommerce, Trade, IT, Legal and Finance.

Search for new guidelines, assumptions and studies to ensure that the investments are being used.

Have a Data Driven DNA having t he consumer on the center of every project.

This position works together with other Media Specialist, both reporting to the Latam Paid Media Sr Manager and works closely to the Digital Manager in Brasil, inside KC Intelligence Hub. Will eork directly with Marketing, Trade & Ecommerce teams in Brasil, providing support for media planning, execution, optimization, and reporting.

**Skills**

Deep knowledge of media planning and buying in digital, programmatic (dv360) and social media (Meta, TikTok, Twitter, Pinterest, Kwai, Youtube, Kwai);
Experience with planning and managing affiliate campaigns for lead generation (registrations).

Experience in media planning and negotiating with offline media vehicles.

**Required**

Experience in Paid Media campaigns planning, buying and management.

Experience as media planner/coordinator in agency is highly desirable

Experience as media responsible in multi-national CPG company is highly desirable

Strong written and verbal communication skills.

Advanced English and Spanish - You will have a leadership that is not in Brazil.

**Global VISA and Relocation Specifications**:
**Primary Location**

Brazil -Sao Paulo

**Additional Locations**

**Worker Type**

Employee

**Worker Sub-Type**

Regular

**Time Type**

Full time

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