Salesforce Marketing Cloud Specialist

1 semana atrás

São Paulo, Brasil Workana Tempo inteiro

Workana is the largest remote work platform for talents in Latin America. Our new segment, Workana Premium, focuses on matching the most exceptional professionals with leading and innovative companies around the globe. Enjoy competitive compensation, dedicated support, and the flexibility of remote work within a dynamic environment that fosters collaboration and professional advancement.
We are proud to present you with the following opportunity.
**About Our Client**:
Clearvue Cloud Solutions is a cutting-edge digital consultancy specializing in Salesforce ecosystem solutions. With a strong focus on customer engagement, automation, and data-driven marketing strategies, Clearvue helps businesses transform how they connect with their audiences. As a trusted partner of leading global brands, they leverage Salesforce Marketing Cloud to build scalable, personalized customer journeys that drive impact and ROI.
**Role Overview**:
We are looking for a Salesforce Marketing Cloud Specialist to join the Clearvue team. In this role, you will be responsible for designing, building, and optimizing marketing automation campaigns using Salesforce Marketing Cloud. You will collaborate with cross-functional teams to define customer journeys, segment audiences, and deliver data-driven marketing strategies that elevate client success. With a flexible part-time schedule (10h per week), this opportunity allows you to work on you free time without the necessity of a full-time commitment.
**Responsibilities**:

- Campaign Development - Design and execute personalized multi-channel marketing campaigns using dynamic content, AMPscript, and SQL queries.
- Audience Segmentation - Create data extensions, filters, and segments based on user behavior and attributes to target the right customers at the right time.
- Customer Journey Management - Build and optimize automated journeys with Journey Builder, focusing on engagement and conversion metrics.
- Data Integration - Collaborate with developers and analysts to integrate external data sources via API or Salesforce CRM for holistic campaign execution.
- Analytics & Reporting - Monitor campaign performance, analyze KPIs, and provide actionable insights to improve outcomes.
- Stakeholder Collaboration - Work closely with marketing and business stakeholders to gather requirements and deliver strategic solutions.

**Requirements**:

- 4+ years of experience with Salesforce Marketing Cloud
- Salesforce Marketing Cloud certification required
- Hands-on experience with AMPscript, SQL, and dynamic content creation
- Experience integrating Salesforce Marketing Cloud with CRM platforms (especially Salesforce CRM)
- Ability to analyze campaign data and drive optimization strategies
- Strong communication and collaboration skills to work across technical and non-technical teams.
- Availability to work part-time (10/h per week).
- Temporary renewable contract (Project based).

**Benefits**:

- Compensation in USD
- Fully remote work
- Career growth with international clients and dynamic projects

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