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Digital Marketing Specialist

3 semanas atrás

Rondônia, Brasil Rounds Tempo inteiro

**Digital Marketing Specialist**

**[Freelance, Full-time, Part-time]**

**WHO ARE WE?**

**WHAT ARE WE LOOKING FOR?**
- Proven experience in growth marketing, digital marketing, or performance marketing
- ands-on expertise in Google Ads, Facebook Ads, LinkedIn Ads,etc.
- Strong knowledge of Google Analytics (GA4), GTM, Mixpanel, and event tracking
- Experience with landing page builders like Webflow, Unbounce, Elementor, or WordPress
- Strong A/B testing and CRO (conversion rate optimization) skills
- Excellent analytical skills and ability to interpret data for optimization
- Knowledge of SEO and content marketing (bonus)
- Ability to work independently and drive growth initiatives from start to finish

**WHAT YOU'LL BE DOING (Key Responsibilities)**:
**Landing Page Creation & Optimization**:

- Design, build, and optimize high-converting landing pages (using Webflow, Unbounce, WordPress, etc.)
- Implement A/B testing strategies to improve conversion rates

**Analytics & Conversion Tracking**:

- Set up and manage Google Analytics (GA4), Google Tag Manager (GTM), and other tracking tools
- Implement event tracking and attribution models to measure campaign success
- Create dashboards and reports to track KPIs and optimize marketing efforts

**Paid Advertising & Growth Marketing**:

- Plan, launch, and optimize PPC campaigns across Google Ads, Facebook, LinkedIn, and other platforms
- Run and scale retargeting campaigns
- Conduct keyword research and audience segmentation for high ROI
- Manage budgets and optimize ad spend

**Growth Hacking & Experimentation**:

- Identify new acquisition channels and run rapid growth experiments
- Use automation tools to optimize processes and scale marketing efforts
- Test and improve ad creatives, landing pages, and funnels

**Collaboration & Reporting**:

- Work with designers, developers, and copywriters to create high-performing campaigns
- Provide regular reports on campaign performance and key growth metrics

**HOW DO WE WORK?**

We are a distributed team of more than 130 people, all working remotely and communicating partially synchronously (we usually overlap with our teams for 3/4 hours daily and are free to work on some of the tasks whenever it suits us best). We value open communication, proactivity, and work/life balance and we measure our freelancers on performance, rather than on the time spent on the job.

**WHAT’S IN IT FOR YOU?**
- 100% remote work
- Flexible full-time/part-time working hours
- A competitive monthly rate
- Paid national holidays (of the freelancers’ country of residence)
- The opportunity to grow together with the company & take ownership from day 1

**INTERESTED?**

Our recruitment process consists of the following steps:

- HR interview: 45 min.
- Take-home challenge (around 1/2 hours of work)
- Final interview with the acquisitions team manager: 30 min.

Interested? Get in touch, we’d love to hear from you