Ecommerce Product Manager

2 semanas atrás

Porto Alegre, Brasil Hewlett Packard Tempo inteiro

**_ Responsibilities: _**
- Develop, drive and evaluate key web or interactive marketing strategies to reach online customers or internal audiences.
- Develop, drive and evaluate the online customer experience strategy and roadmap for a business or country.
- Develop and drive editorial strategies, content and direction for online properties, landing pages or websites.
- Proactively provide internet consultancy to recommend best-fit solution, including look and feel, navigation experience, information architecture, to meet marketing or business objective.
- Develop and drive web experiences that result in significant and measurable improvements in understanding, conversion and revenue.
- Establish, track and measure business group or country measurements of success such as web traffic, revenue and leads generated, TCE.
- Lead the adoption of HP web standards, processes and tools.
- Select, manage and motivate agencies or contractors.
- Manage functional budgets.

**_ Education and Experience Required: _**
- BA or BS degree in Communications, Marketing or Computer Science.
- 7+ years of experience in interactive marketing or customer experience/user interface.

**_ Knowledge and Skills: _**
- Advanced writing and editing for the web - very mínimal peer or manager edits needed.
- Proven web analytical skills (measurement, ROI, forecasting).
- Strong organization and program management skills.
- Ability to link interactive plans and activities to business results.
- Strong knowledge and understanding of interactive media, tools and technologies (all channels and pricing models).
- Strong knowledge of Internet principles and web site production.
- Strong knowledge of direct marketing and CRM.
- Maintain HP marketing management systems as needed.
- Proven experience managing, leading, driving and measuring virtual teams toward common goal.
- High levels of tact and diplomacy.
- Agency and budget management.

About HP

You're out to reimagine and reinvent what's possible—in your career as well as the world around you.

So
are we. We love taking on tough challenges, disrupting the status quo,
and creating what's next. We're in search of talented people who are
inspired by big challenges, driven to learn and grow, and dedicated to
making a meaningful difference.

HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere.

Our history: HP's commitment to diversity, equity and inclusion - it's just who we are.

From the boardroom to factory floor, we create a culture where everyone is
respected and where people can be themselves, while being a part of
something bigger than themselves. We celebrate the notion that you can
belong at HP and bring your authentic self to work each and every day.
When you do that, you're more innovative and that helps grow our bottom
line. Come to HP and thrive

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