Reporting & Data Analyst
Há 6 dias
**Reporting & Data Analyst**
Job Overview
MVR Digital is seeking a skilled Reporting & Data Analyst to serve as the analytical backbone of our marketing agency. This role combines technical expertise in data infrastructure with AI-enhanced analytical capabilities to drive efficiency, uncover insights, and empower decision-making across teams. Through innovative solutions and AI implementation, you'll lead our analytical efforts to optimize performance and guide strategy.
What makes this role particularly exciting is that you'll be at the forefront of integrating AI throughout our entire company operations. You'll have the opportunity to expand your expertise in emerging technologies while shaping how we implement these solutions across different business units. Our team members who demonstrate strong contributions consistently see salary growth - this has been true for everyone on our team.
About MVR Digital MVR Digital is a creative agency based in NYC, Chicago, and Denver, working with emerging brands to help them grow through innovative creative solutions. Our long-term client relationships have helped us rank as one of the Fastest Growing Agencies by Adweek in 2023 Our expertise spans creative concepting, campaign development, content creation, and multi-platform storytelling.Key Responsibilities
**Data Management & Analytics**
- Design and maintain an integrated data infrastructure using Funnel.io, incorporating AI-powered processing for platforms like Meta, Google Ads, and TikTok
- Implement comprehensive tracking solutions including pixel installations, server-side tagging, and Conversion API implementations
- Develop interactive dashboards in Looker Studio or Tableau with AI-enhanced predictive analytics and anomaly detection
- Conduct advanced performance analysis using multi-touch attribution models, AI-powered cohort analysis, and marketing mix modeling
- Ensure data quality through automated validation and AI testing frameworks
- Build and optimize ETL processes in BigQuery, implementing machine learning pipelines for data transformation
**Automation & Process Innovation**
- Create intelligent automation workflows using Make (Integromat) or Zapier, enhanced with AI capabilities
- Develop predictive alerting systems for performance monitoring and anomaly detection
- Design and maintain AI-powered Slack integrations for automated reporting and notifications
- Implement error handling and monitoring systems to ensure workflow resilience
- Continuously evaluate and integrate new AI tools to improve automation efficiency
**Strategic Leadership**
- Guide A/B testing strategy using AI-enhanced statistical analysis
- Provide AI-driven recommendations for campaign optimization and budget allocation
- Train team members on utilizing AI-enhanced analytics tools and dashboards
- Ensure data privacy compliance while implementing AI security measures
- Stay current with emerging AI technologies and marketing analytics trends
**Technical Requirements**
- Strong proficiency in SQL, BigQuery, and marketing analytics platforms
- Experience with AI/ML tools and frameworks
- Expertise in data visualization tools (Looker Studio/Tableau)
- Knowledge of automation platforms (Make/Integromat, Zapier)
- Understanding of marketing APIs and data integration
- Familiarity with machine learning libraries (TensorFlow, scikit-learn)
**General Requirements**
- 3+ years experience in marketing analytics or related field
- Fluent in English (speaking + writing)
- Strong analytical and problem-solving skills
- Experience implementing AI solutions in a business context
- Excellence in data accuracy and process optimization
- Ability to work independently and manage multiple projects
**Location & Compensation**
- Remote position
- Compensation: $1,500-3,000 USD monthly
- Full-time contract position
- Detail-oriented with a passion for data accuracy and AI innovation
- Proactive in identifying opportunities for AI implementation
- Comfortable in a fast-paced agency environment
- Eager to learn and adapt to emerging technologies
- Skilled at balancing technical expertise with business impact
Join us in building the future of marketing analytics through the powerful combination of traditional data analysis and artificial intelligence. If you're passionate about using data and AI to drive business success, we want to hear from you.
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