Senior Global Brand Manager

1 semana atrás

São Paulo, Brasil Unilever Tempo inteiro

**Unilever is currently hiring for a Senior Global Brand manager - Dove Hair Care**:
**Job Context & Purpose**

This position entails working on one of Unilever’s most iconic global brands - Dove.

Specifically, Dove Hair is one of the largest and most strategic brands for B&W.

In the last 10 years, Dove Hair has grown to be a leading beauty brand in Hair, with a wide footprint in more than 70 countries globally, now reaching 1 BLN EUR size and on its way to become B&W #1 brand.

To achieve this, a massive transformation of Dove Hair globally is being designed - making it a pivotal moment to join the brand and be part of the team who will unlock its potential further.

Within this, LATAM is meant to play a critical role, basically expected to be Dove Hair #1 driver in the next 3 years. For now, the region is #2 for Dove hair globally, with significant acceleration agenda in each of the geographies.

**Main Accountabilities**
- Drive overall Strategic Planning for Dove Hair in Brazil, including the Development of 12Q Innovation plan and Consumer engagement plan.
- Adapt & lead landing of Innovation pipeline in Brazil - including full design of regional specific innovations.
- Lead Brazil specific communication campaigns.
- Generate relevant and differentiated consumer insights in Brazil (esp. need states, demand space and consumer journeys), being the voice of the regions in Dove Hair Global team.

**All About You**

To succeed in this role, it will require.
- 8-10 years in marketing experience, with substantial & proven track record on brand development skills (i.e., brand positioning/equity, concept development, innovation & communication development).
- Analytical acumen, consumer Understanding & Strategic Thinking, enabling to translate market & consumer insights into long term, consistent brand strategy & subsequent mixes.
- Deep local Brazil market expertise, especially in Beauty categories.
- An extremely strong eye for & appreciation of beauty, and ability to drive premiumization.
- Positive, assertive yet empathetic leadership, with exceptional ‘soft skills’ to enable delivery through high degrees of collaboration and partnership.
- Proven learning ability, strong ability to lead in autonomy and can-do attitude.

Unilever embraces diversity and encourages applicants from all walks of life This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity.

ADDITIONAL INFORMATION

Work location:
W-torre

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