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Commercial Engagement

2 semanas atrás

São Paulo, São Paulo, Brasil DiDi Global Tempo inteiro

Company Overview:

If you see technology as a way to smooth your path in life, our team does too: Your Path, Our Journey.

We believe in technology that connects talented people who embrace diversity to create and share paths we don't even know about (yet). We work to generate value not only for our users but, above all, for the communities we serve and for society as a whole, making every day better for everyone with mobility and delivery services (99) or digital payments (99Pay).

To make life easier for millions of people every day, since 2018, we have been part of DiDi DiDi Global Inc., the world's leading mobility technology platform. We are pioneers in creating innovative solutions that start in Brazil and scale up to make a positive impact in more than 12 countries where DiDi operates. This innovation encompasses sustainability, safety, artificial intelligence, financial markets, and much more.

Whether building projects from scratch or improving our solutions, we enjoy challenges that give us butterflies, which is why we work at a fast pace with respect, collaboration, and good humor. Along this journey, we also draw strength from diverse experiences and opinions to grow together, fail quickly, learn, and adjust the course to create solutions that deliver even better results.

LI-Hybrid

Team Overview:

The Commercial Engagement & Communication Specialist plays a key role in energizing, informing, and aligning our commercial inside sales team. This role blends strategic internal communication with high-impact engagement initiatives to foster a winning mindset, reinforce cultural values, and create emotional connection with our sales mission. You'll partner with Commercial, Sales Operations, and regional leaders to craft campaigns, lead recognition rituals, and ensure our teams feel inspired, celebrated, and aligned with performance goals.

Role Responsibilities:

1. Owning Sales Campaign Communication & Visibility

  • Lead the communication and creative strategy behind all monthly, quarterly, and annual sales campaigns.
  • Co-design campaign themes, storytelling narratives, and gamification mechanics in partnership with Commercial leadership and Sales Ops.
  • Ensure timely, clear, and inspiring communication of campaign rules, rewards, and progress updates through multi-channel formats.
  • Collaborate with Sales Ops to amplify campaign performance data in ways that engage and motivate the field.

2. Driving Internal Engagement & Recognition Initiatives

  • Design and execute scalable recognition rituals and motivation programs that reinforce top-performing behaviors.
  • Develop frameworks for team-based celebrations, sales milestones, and cultural moments that foster pride and belonging.
  • Partner with field leadership to implement regionalized engagement initiatives that respect local culture and performance dynamics.

3. Leading Commercial Events Communication

  • Own the narrative and branding of core commercial ceremonies and events (e.g., PEDs, sales kick-offs, off-sites, performance celebrations).
  • Coordinate all pre-event and post-event communications, including save-the-dates, run-of-show briefs, speaker notes, and follow-up highlights.
  • Support production of visual assets and internal branding to ensure a cohesive and inspiring experience.

4. Crafting Strategic Internal Messaging

  • Build a consistent internal communication strategy for the commercial team, ensuring alignment, clarity, and connection to business priorities.
  • Write and manage newsletters, product launch messages, leadership updates, and ad-hoc comms that reflect tone, timing, and audience needs.
  • Act as the storytelling voice of the Inside Sales team, celebrating wins, sharing learning moments, and reinforcing cultural pillars.

5. Monitoring Sentiment & Performance Impact

  • Partner with commercial leadership to pulse-check morale, engagement, and message effectiveness.
  • Track participation, feedback, and sentiment data to refine campaigns and communications for maximum impact.
  • Use data and qualitative insights to continuously evolve the engagement and communication strategy in line with business outcomes.

Role Qualifications:

1. Key Attributes We Value:

  • Creative and strategic communicator with strong storytelling instincts
  • High ownership and reliable execution under deadlines
  • Passion for people, culture, and commercial performance
  • Strong project management and stakeholder alignment skills
  • Visual eye for internal branding and campaign visuals

2. Qualifications:

  • 3+ years of experience in sales enablement, internal communications, marketing, employee engagement
  • Bachelor's degree in Education, Business Administration, Communications, or related fields.
  • Previous experience supporting commercial teams or performance-driven environments is a plus

3. Preferred Skills:

  • Strong written communication skills (English and Portuguese; Spanish is a plus)
  • Experience organizing and communicating about internal events, incentive programs, or company rituals
  • Proficiency in design related tools
  • Familiarity with audiovisual content creation and internal communication channels
  • Comfort with performance and sentiment data to guide decision-making

4. Competencies:

  • Strategic Communication
  • Stakeholder Management
  • Creative Thinking & Storytelling
  • Project & Campaign Management
What we really want to see in you:

We are looking for a driven professional who is passionate about developing people, enjoys leveraging data to optimize performance, and has a proven track record of creating impactful training solutions. You should demonstrate a strategic mindset, accountability, and the ability to drive meaningful improvements across sales teams.

EEO Statement:

  • We create customer value – We strive to always create valuable experiences for our users in everything we do. Our focus is to always innovate new experiences that are safe, pleasant, and efficient.
  • We are data-driven – We are strong believers in making informed decisions, that's why we are data-driven. We can better navigate the business landscape strategically by analyzing valuable metrics.
  • We believe in Win-win Collaboration – Success is a team sport. When we work to help our partners and colleagues win, we win, too. While keeping everyone's best interest at heart, we communicate with candor and execute with excellence in all we do.
  • We believe in integrity – Integrity is at the very core of our business. We are people who always want to do the right thing. Our intentions are sincere, we speak our minds and listen to each other.
  • We always strive to do better. That means venturing beyond our comfort zones, learning from our mistakes, and helping each other grow.
  • We believe in Diversity and Inclusion – Diversity is one of our biggest strengths. Our differences are what makes us distinct. We respect each other and believe in equal opportunities for all.

Diversity & Inclusion

Diversity is not a future vision or a wish for something we want someday; it is a non-negotiable value of who we are today.

We embrace inclusion, plurality, and respect, and to achieve this, we rely on the governance of the Diversity Committee, which works alongside HR, our leadership, and identity groups—99Adapta, 99Afro, 99Colors, 99Womem, and 99Familys.

This is our ongoing journey, with much more still to come.

We reinforce that this position is open to everyone, including pregnant people and people with disabilities (PwD).

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