Operational / Ecommerce Specialist

Há 2 dias

Brasil Modern AI Tempo inteiro R$60.000 - R$80.000 por ano

Key Responsibilities

Marketing Analytics & Performance Tracking

  • Maintain accurate tracking and reporting across platforms, ensuring key metrics (CPM, CPC, CPA, ROAS, CPL, CTR) are captured and validated.
  • Audit analytics configurations and troubleshoot attribution or reporting discrepancies.

Shopify Management

  • Configure and manage Shopify stores, including product setup, variants, collections, and feeds.
  • Implement product feed integrations across all marketing and sales channels.
  • Set up and verify tracking (including server-side configurations).
  • Apply basic Liquid edits and manage app integrations, warehouse, and fulfillment settings.

Meta (Facebook & Instagram)

  • Set up and maintain Business Manager, Commerce Manager, Meta Shop, Ad Accounts, and connected assets.
  • Implement and audit pixel tracking, events, and CRM integrations with Shopify or custom systems.
  • Troubleshoot attribution and integration issues across Meta platforms.

TikTok

  • Create and manage Business Center, Ad Accounts, Seller Center, and related profiles.
  • Configure tracking pixels, events, and CRM integrations.
  • Audit and troubleshoot tracking and attribution discrepancies.

Google Ecosystem

  • Set up and manage Google Ads, Analytics, Merchant Center, Search Console, Tag Manager, and Postmaster.
  • Implement UTMs and conversion tracking for accuracy and consistency.
  • Audit and resolve issues related to tracking, feeds, and data synchronization.

Email & Marketing Automation (Klaviyo and Others)

  • Set up and integrate email platforms with ecommerce and CRM systems.
  • Configure events, metrics, and tracking for performance reporting.
  • Audit and troubleshoot deliverability or data sync issues.

APIs, Webhooks & Workflow Automation

  • Work confidently with JSON and RESTful integrations.
  • Build and manage automations using tools like n8n, Zapier, or Make.
  • Ensure consistent data flow across systems and maintain documentation.

Domains & Cloudflare

  • Configure and manage domains in Cloudflare.
  • Administer DNS settings, SSL certificates, and troubleshoot related issues.

Project Management & Internal Systems

  • Support internal teams in Asana with boards, automations, and custom reporting.
  • Manage Bitwarden vaults, groups, and user access to ensure secure credential handling.

Develop and maintain detailed SOPs documenting operational processes and best practices.

Requirements
Qualifications
  • 2+ years of experience in ecommerce operations, marketing technology, or digital marketing implementation.
  • Proficiency in Shopify, Meta, TikTok, Google Ads/Analytics, and Klaviyo.
  • Strong understanding of marketing analytics, data tracking, and attribution.
  • Familiarity with APIs, JSON, and workflow automation tools (Zapier, Make, n8n).
  • Excellent troubleshooting, problem-solving, and organizational skills.
  • Ability to manage multiple projects across departments in a fast-paced environment.

Preferred Qualifications
  • Experience with server-side tracking or advanced Tag Manager setups.
  • Basic front-end or Shopify Liquid coding skills.
  • Prior experience in a digital marketing agency environment.
Benefits

Unlimited PTO

Chance to grow in a great team

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