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Há 10 horas

São Paulo, Brasil Novibet Tempo inteiro

?? We are looking for an aspirated Marketing Manager to join our Brazilian Marketing team.We are looking for an experienced Marketing Manager with strong expertise in ATL media strategy and brand communication sillks, capable of leading ATL campaigns, Media KPIs and PR efforts that strengthen Novibet's brand presence in Brazil.This person must combine strategic brand thinking with hands-on media planning and execution oversight, ensuring creative consistency, timely deliveries, and measurable impact.Main Responsibilities: Lead brand strategy and positioning , ensuring consistency across all external communication.Oversee creative development from concept to final assets (video, display, OOH, radio, social).Manage ATL media planning buying , working closely with media agencies and broadcasters.Ensure on-time delivery of all media and sponsorship assets according to contracts and campaign timelines.Oversee PR Communications , including press opportunities, influencer relations, and reputation management.Coordinate 360° integrated campaigns with CRM, Product Marketing, and Performance teams.Manage brand activations and visibility across sports sponsorships and local events.Track brand KPIs (GRP, reach, SOV, awareness, engagement, traffic uplift).Own budget allocation and media efficiency, ensuring ROI across ATL, creative, and sponsorship investments.Guarantee adherence to advertising regulations and responsible gaming requirements .Work closely with Data Analytics on brand tracking and post-campaign effectiveness reports.Requirements 3-5 years of experience in Marketing Communications, Media Planning, or Brand Management within advertising, entertainment, sports, or tech/app-based industries.Proven experience managing ATL media campaigns — TV, OOH, radio and content marketing Solid background in media planning and buying, including working directly with media agencies and large broadcasters.Experience leading annual media planning cycles, defining reach/frequency goals, and optimizing channel mix for efficiency and impact.Deep understanding of creative production workflows — briefing, approvals, and managing agencies or internal design teams.Familiar with PR, influencer marketing, and communications strategies to support campaign visibility.Experience with sponsorship activation and delivery management, ensuring contractual and branding requirements are met.Previous exposure to data-driven campaign evaluation and post-campaign media reporting (e.g., GRP, SOV, ROI, brand lift).Fluency in English is required (essential for day-to-day written and verbal communication).Benefits Our employees are our most important asset and that's reflected in the way we treat our peopleWe are proud to offer a variety of benefits to support employees, including: ?? Competitive Compensation: Attractive salary and bonus scheme ???? Health insurance: Group health medical insurance package ??? Meal voucher ?? Top-Notch Equipment: All the tools you need for your role ?? Career Growth: Focused career development, performance management, and training opportunities ?? Inclusive Environment: A welcoming, international, and multicultural team ?? Engaging Activities: Exciting events, sports, and team-building activities

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