Business Development Representative
2 semanas atrás
Role OverviewThe Business Development Representative (BDR) is responsible for generating qualified sales conversations and pipeline for Exelegent's **** growth objectives.This role combines inbound lead qualification and active outbound prospecting, ensuring pipeline continuity even during periods of low inbound demand.The BDR is accountable for pipeline flow, not for waiting on leads.Key ResponsibilitiesPipeline & Prospecting• Actively generate new sales opportunities through outbound prospecting when inbound lead volume is insufficient• Execute cold outreach via email, Linked In, and approved outbound tools• Proactively identify and engage target accounts and decision-makers• Support Account-Based Marketing (ABM) initiatives with targeted outreachLead Qualification• Qualify inbound leads according to ICP and SQL definitions• Validate decision-maker authority, business need, and timing• Schedule qualified meetings for the sales teamCollaboration & Process• Work closely with Marketing to align messaging, targeting, and campaigns• Collaborate with Sales to ensure smooth handoff and feedback loops• Maintain accurate CRM records and pipeline hygiene• Follow defined outreach sequences and qualification standardsSuccess Metrics• Number of qualified SQLs generated per month (inbound + outbound)• Consistency of pipeline flow regardless of inbound volume• Meeting-to-opportunity conversion rate• Pipeline value influenced or created• Accuracy and completeness of CRM dataRequired Qualifications• 1–3 years of experience in outbound sales or business development (B2 B)• Proven experience with cold email and Linked In prospecting• Strong written and verbal communication skills in English• Ability to work with structured ICP and qualification frameworks• Comfortable operating in a performance-driven, remote environmentPreferred Qualifications• Experience selling B2 B services, technology, or Saa S• Familiarity with outbound and CRM tools (e.g., Apollo, Instantly, Linked In Sales Navigator)• Exposure to mid-market or enterprise sales motions• Experience supporting ABM or targeted account strategiesWorking Style & Expectations• Proactive and self-directed• Comfortable switching between inbound qualification and outbound prospecting• Results-oriented, not activity-driven• Strong discipline in follow-ups and documentationWhy Join Exelegent• Clear expectations and measurable impact on revenue• Opportunity to work with enterprise and mid-market accounts• Structured processes combined with autonomy• Direct contribution to pipeline and growth initiatives
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