Data Analyst

Welcome to KTO Group, where innovation drives excitement in iGaming.Founded in **** by Andreas Bardun, we're transforming online gaming with a focus on transparency and player satisfaction.At KTO.com, we blend the thrill of sports betting with online casino entertainment, tailored to local markets and powered by our proprietary platform for a seamless, personalized experience.KTO is a rising leader in LATAM, proudly ranked among Brazil's top 10 iGaming brands.Join us as we set new standards in trust, innovation, and the future of iGaming.SUMMARY OF THE POSITIONWe are in search of a Data Analyst with a keen focus on Revenue Optimisation to join our dynamic BI team.Your primary mission will be to extract actionable insights that will significantly enhance our CRM strategy, expand our customer base, and elevate the caliber of our customer interactions.In this role, you will wield the power of data analytics to influence strategic decisions and drive the success of our business initiatives.MAIN RESPONSIBILITIESDelve into customer data to discern trends, behaviours, and preferencesFormulate and execute strategies to boost customer engagement and retentionJoin forces with the marketing and product teams to refine CRM campaigns for maximum impactEmploy data-centric methods to pinpoint new customer acquisition opportunitiesCollaborate with marketing departments to roll out targeted campaigns aimed at user acquisitionVigilantly track and report on the progress of initiatives designed to grow the customer baseAssess customer lifetime value, categorising customers by their potential and actual valueStrategise to attract and nurture relationships with high-value customersWork alongside customer support teams to resolve issues affecting customer contentmentGather, scrutinise, and interpret complex data sets to unlock meaningful insightsCraft comprehensive reports and dashboards, presenting findings to key stakeholdersOffer well-founded recommendations driven by thorough data analysisEXPERIENCE & QUALIFICATIONS REQUIREDStudies in Computer Science, or a Data related field, would be welcomedProven experience in Data Analysis, ideally within the iGaming industry or similar fieldsProficiency in key data analysis tools and programming languages such as SQL, Python, or RExceptional analytical prowess and problem-solving capabilitiesStellar communication skills paired with the ability to collaborate effectively across teamsFluent in English and Portuguese, both spoken and written is required.At KTO, diversity isn't just a buzzword – it's our strength.We're all about creating an inclusive environment where everyone feels valued and empowered.Together, we're not just working on projects – we're making a real impact in our communities.Join us in celebrating diversity and driving meaningful changeKTO is licensed for Brazilian sports betting and online gaming under Portaria **********, ensuring a secure and regulated environment for our operations.Participation is prohibited for:Individuals under 18 (eighteen) years of age;Public agents with duties directly related to the regulation, control, and supervision of the activity within the federative entity in whose personnel framework they perform their duties;Persons who have or may have any influence on the outcome of a real event with a sports theme subject to fixed-odds lottery betting, including:Persons holding positions as sports directors, sports coaches, trainers, and members of the technical staff;Referees of sports, referee assistants, or equivalents, sports entrepreneurs, agents or representatives of athletes and coaches, coaches or members of the technical staff;Members of the administrative or supervisory body of entities responsible for organizing competitions or sporting events;Athletes participating in competitions organized by entities within the National Sports System;Individuals diagnosed with gambling addiction, according to a diagnosis from a qualified mental health professional.#J-*****-Ljbffr