Digital Marketing

Date Posted:Country: BrazilLocation: LOC****: Rua Elisha Otis, 841, São Paulo, SÃO BERNARDO DO CAMPO, BrazilRole Overview:As a Digital Marketing & Communications Specialist for Latin America, you will lead regional marketing initiatives that drive brand visibility, digital engagement, and sales enablement.This role combines strategic planning with hands-on execution across multiple channels, ensuring consistent and impactful communication.On a typical day, you will: Coordinate digital marketing campaigns across LATAM, including social media, SEO, and website management for 14 country sites.Manage content creation, paid media campaigns, and ensure brand compliance across all platforms.Oversee CRM and lead generation activities, analyzing KPIs and optimizing performance using tools like Hubspot and Google Analytics.Support sales enablement through training programs, playbooks, and performance reporting.Plan and execute events, product launches, and trade shows, ensuring seamless communication with internal teams and customers.Analysis and monitoring of key KPIs/ROI for the Digital Marketing project – Analytics for otis.com, blog, campaigns, landing pages, Linked InWhat You Need to Succeed: Bachelor's degree in marketing, Business, Communications, or related field.Fluent in Spanish and English5 years of experienceProven experience in digital marketing tools (Hubspot, Google Analytics, Tag Manager, My Business), CRM systems, and content management.Strong analytical skills with proficiency in Excel, Power Point; Power BI and multimedia editing are a plus.Creative, innovative, and hands-on professional with leadership and communication skills.Apply now#Build Whats NextIf you live in a city, chances are we will give you a lift or play a role in keeping you moving every day.Otis is the world's leading elevator and escalator manufacturing, installation, and service company.We move 2.4 billion people every day and maintain approximately 2.4 million customer units worldwide, the industry's largest Service portfolio.You may recognize our products in some of the world's most famous landmarks including the Eiffel Tower, Empire State Building, Burj Khalifa and the Petronas Twin TowersWe are 72,000 people strong, including engineers, digital technology experts, sales, and functional specialists, as well as factory and field technicians, all committed to meeting the diverse needs of our customers and passengers in more than 200 countries and territories worldwide.We are proud to be a diverse, global team with a proven legacy of innovation that continues to be the bedrock of a fast-moving, high-performance company.When you join Otis, you become part of an innovative global industry leader with a resilient business model.You'll belong to a diverse, trusted, and caring community where your contributions, and the skills and capabilities you'll gain working alongside the best and brightest, keep us connected and on the cutting edge.We provide opportunities, training, and resources, that build leadership and capabilities in Sales, Field, Engineering and Major Projects and our Employee Scholar Program is a notable point of pride, through which Otis sponsors colleagues to pursue degrees or certification programs.Today, our focus more than ever is on people.As a global, people-powered company, we put people – passengers, customers, and colleagues – at the center of everything we do.We are guided by our values that we call our Three Absolutes – prioritizing Safety, Ethics, Quality in all that we do.If you would like to learn more about environmental, social and governance (ESG) at Otis click.Become a part of the Otis team and help us #BuildwhatsnextPrivacy Policy and Terms:Click on this to read the Policy and Terms