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Multi-Platform Programming Analyst
4 meses atrás
The Multi-Platform Programming Analyst has the exciting opportunity to shape NBCU International Networks’ premium streaming service in Brazil, Universal+.
As the Multi-Platform Programming Analyst, you will be responsible for creating the pages, rails, and playlists that fill the Universal+ suite of apps. A strong team player, you will live at the intersection of our Programming, Marketing, Research & Insights, and Product teams and work closely with them to create a rich, curated content experience for our users.
Responsibilities
- Collaborates with Non-Linear Content Specialist and Programming team to develop and maintain the Universal+ content strategy, programming overview, and more
- Curates and maintains all pages of the Universal+ app across all devices and markets in Brazil
- Develops page curations (rails, playlists) for all landing pages of the app (Home, Series, Movies… etc), curating experiences which add value to end-user browsing and leverage existing roster of content to encourage bingeability
- Copywrites all playlist titles and highlights, create engaging copy that will capture the audience’s attention
- Collaborates with Programming, Marketing, and Operations teams throughout content operations workflow to ensure content strategy is reflected across Universal+ suite of apps
- Partners with data insights teams to build understanding of consumption and use data whenever possible to make screen/ playlist recommendations and changes, identify trends, top performers, and engagement drivers for each channel brand
- Performs QA/ QC of screens and playlists to flag inconsistencies and bugs, advocating for metadata and imagery optimizations wherever possible
- Develop, edit, and condense metadata, titles, and descriptions as needed
- Supports the creation of tags, selection of genre classifications, and content categorization
- Conducts market research and data analysis to define Universal+ editorial style guide and best practice
- Works under the direct supervision of the Director of Content Acquisitions & VOD and is responsible for completing any other tasks as assigned by supervisor
Qualifications
Basic Qualifications:
- 2+ years’ experience Media, Entertainment or Advertising industries
- Bachelor’s degree in Mass Communications, Digital Media, or related field
- Ability to work in a fast-paced environment and effectively prioritize tasks to meet deadlines
- Must be Fluent in Portuguese and English (both written and verbal)
- Experience working with a CMS (previous experience with Brightcove or MPX The Platform is a plus)
- Digital editorial/ curation experience (craft page layouts, copy, playlists, stylistic editing, formatting and more)
- Proficient in Microsoft Office Suite (Word, Excel, Power Point, Outlook, Teams)
Eligibility Requirements:
- Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered
- Must be willing to work in SP or RJ, Brazil
- Must be 18 years or older
- Must have unrestricted work authorization to work in Brazil
- Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program
Desired Characteristics:
- Detail-oriented and self-motivated team player
- Strong presentation and communication skills
- Demonstrable passion and knowledge for Film & TV
- Previous experience working in Latin America Media, Entertainment, or OTT/ streaming industry with a working knowledge of markets, best practices, rules & regulations
Additional Information
NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
