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Lead Generation Specialist

4 semanas atrás

Colombo, Brasil OrangeHRM Tempo inteiro
**What We Do**
At OrangeHRM, our goal is to help HR do amazing work that they love. ‘HR for All’ is a stance that we took when the company was founded in 2006 to help HR departments make a difference with powerful HR management software. Headquartered in the U.S., OrangeHRM Inc. is a truly global company serving customers in every corner of the world. With over 5 million users globally, OrangeHRM also provides the world’s most popular free & open-source HR software to help SMEs elevate their HR processes. Below are a few of our clients
**About the Role**
We are looking for an enthusiastic and detail-oriented Lead Generation Specialist to join our dynamic marketing team. This junior-level position will work closely with the Senior Digital Marketing Executive and Marketing Manager to support a variety of marketing activities. You will play a key role in researching and engaging potential leads, coordinating campaigns, and contributing to projects that drive brand awareness and business growth.
**Key Responsibilities**
- Lead Mining & Research: Identify and profile potential companies and decision-makers (HR and other key contacts) using tools such as Apollo and LinkedIn.
- CRM & Automation: Maintain lead databases, manage CRM records, and support marketing automation workflows for lead tracking and engagement
- Data Analytics: Compile and analyze campaign performance data to identify trends and opportunities for improvement.
- Product & Market Research: Conduct research on competitors, market trends, and customer needs to support marketing strategies.
- Event Coordination: Help plan and coordinate global events, webinars, and marketing activities to engage prospects and clients.
**What We’re Looking For**
- Strong communication skills (written and verbal)
- Excellent research and organizational skills
- Ability to manage multiple tasks and meet deadlines
- Familiarity with CRM systems and marketing automation tools (an advantage)
- Eagerness to learn and contribute to various marketing functions
- Previous internship or work experience in marketing, sales, or lead generation (preferred but not required)
**Why Join Us?**
- Work in a collaborative, supportive, and fast-paced marketing environment
- Gain hands-on experience across multiple areas of digital marketing and events
- Opportunity to develop skills in CRM, automation, and campaign analytic
- Be part of a motivated team that values creativity and results