Cold Email Outreach Specialist

3 semanas atrás


Brazil Lightmeter Tempo inteiro
About you

You're excited to be an early employee of a daring sales tech startup.

You like working with sharp and creative people.

You're interested in working at fast-paced early-stage remote-driven startups.

About Lightmeter

We enable the most crucial part of B2B businesses: their revenue. Our customers love us for the results we enable them to deliver and the excitement that generates.

We are geeks turned founders who have distinctive backgrounds, top-notch education, and entrepreneurial spirit. We ran other early stages and scale-up startups, including 1 open-source email software (alternative to Mailchimp) and 2 ride-hailing software apps (alternative to Uber) with hundreds of thousands of customers and installations.

Lightmeter is the all-in-one B2B Delivery Network for sales emails for CRMs and prospecting apps like Apollo, Instantly, among others.

Lightmeter is backed by Y Combinator and Bossanova Investimentos

About this position

We're a technical company with a technical product. Two-thirds of Lightmeter have technical engineering backgrounds. ****

We're seeking an experienced Cold Email Outreach Specialist to lead cold email initiatives, ensuring high deliverability, engagement, and conversion rates.

Must-haves
  • Proven experience as a Cold Email Outreach Specialist or similar role in a B2B setting
  • Excellent English (written and verbal) with Excellent Copywriting and Communication skills
  • Expertise in using popular Email outreach platforms (e.g., Instantly, Smartlead, Mailshake, Lemlist, Woodpecker, Reply)
  • In-depth knowledge of email deliverability best practices and troubleshooting techniques
  • Proficiency in Software in general, Spreadsheets, Data analytics, CRMs, etc.
  • Demonstrated ability to handle multiple tasks simultaneously without compromising on quality and attention to detail
  • Ability to thrive in a fast-paced and dynamic environment
  • Ability to work independently in a remote working space
Nice to haves
  • Experience in an early-stage or high-growth startup
  • Experience in a B2B SaaS business
  • Familiarity with cloud platforms such as AWS, Azure, or Google Cloud is a plus
  • Programming/scripting skills (e.g., Postgres, Python, Bash) are advantageous
What you'll do
  • Create, manage, and optimize cold email campaigns to target potential clients and partners
  • Write compelling email copy that captures attention and drives engagement
  • Monitor and analyze email campaign performance metrics (open rates, response rates, conversions) to identify areas for improvement
  • Address and resolve email deliverability issues, ensuring high inbox placement and minimal bounce rates
  • Gather continuous expertise on the latest advancements and optimal use-cases of leading Sales Outreach software solutions
  • Stay updated with the latest trends, best practices and technical intricacies of Email Deliverability and Cold Outreach
  • Build, Monitor, and Maintain the e-mail infrastructure for the customers
  • Organize the projects in Asana
Desired personal skills
  • Clear communication of complex concepts
  • Creative solution-finder
  • Rapid design and testing of new technical concepts
  • Brainstorming solutions as a team
  • Critical thinking under pressure
  • Sense of humor
Our current working stack
  • E-mail
  • Notion
  • Asana
  • Google Sheets, Docs, Drive
  • Freshdesk and Slack
About the interview

The process is split over three primary conversations, usually taking place over one to two weeks.

Meeting 1: an initial call to touch base and check professional experiences and interpersonal skills.

Meeting 2: a second interview where you'll be given a challenge and asked to get as close to solving it as possible.

Meeting 3: a second interview with the CEO.

Meeting 4: final questions about anything that came up previously, plus an introduction to projects you'll be working on during your first 3 months at Lightmeter, followed by a "reality check" presentation from the company to align expectations about the day-to-day experience at the company.

Meeting 5: offer details discussion, and request for references. By this point, everything else is settled



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