Klaviyo Email Marketing Specialist
Há 4 dias
Overview We have an immediate need for a talented Email Marketing Coordinator to create and manage our internal email marketing campaigns for our clients. As an Email Marketing Coordinator, you will work on all of TGM clients to develop and maintain effective email marketing campaigns. You will craft email marketing strategies, automations, and flows. You will be responsible for reporting and identifying ROI, as well as staying abreast of email marketing trends. As our email marketing specialist, it will be your job to manage the company’s email marketing strategies. Responsibilities Create automated brand awareness, add to cart, and post-purchase email flows. Understand campaign objectives. Set reasonable objectives and campaign goals. Ensure that the finished project meets campaign goals while exceeding industry best practices. Track important email metrics and performance data (e.g., conversion rates, click‑through rates, and open rates). Suggest recommendations for increased performance. Develop and implement email automation. Create and maintain a trigger email program that reacts to the customer lifecycle and helps maximize sales. Evolve the email program to stay ahead of the competition. Requirements for Email Marketing Coordinator 1‑2+ years of Email Marketing and Deliverability, or ISP/ESP industry experience – familiar with laws, regulations, and best practices of the email industry. Experience with campaign management, including segmentation, development of house files, campaign creative asset development, testing, statistical significance testing, reporting, and analysis. Understanding of Klaviyo, Mailchimp, ActiveCampaign, etc. Strong analytical, problem‑solving, and communication skills. Excellent time‑management, multitasking, and organizational skills. Ability to quickly learn new technology platforms. The position pays hourly with two bonuses during the year #J-18808-Ljbffr
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