Performance Marketing Manager
4 semanas atrás
We are Kaizen Gaming
Kaizen Gaming is the leading GameTech company in Greece and one of the fastest-growing in the world, operating in 16 markets with 2 brands, Betano & Stoiximan.
We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.
We are a diverse team of more than 2.500 Kaizeners, from 40+ nationalities spreading across 3 continents. Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there'll be no average day for you. Ready to press play on potential?
Let's start with the roleAs a Performance Marketing Manager, you will work at the very heart of the digital marketing activity in Brazil and collaborate with the Performance team in Athens HQ Offices in order to achieve organizational objectives and goals.
You will work under the Marketing Manager structure and liaise with agencies that support our Digital Campaigns to monitor and ensure that our Online Paid Strategy has successfully been applied. Among other things, you will track campaigns performance, produce/maintain reports, and support in optimizing PPC campaign components on Paid Search, Display, Social Media and Programmatic Campaigns.
You will be joining a friendly team that is motivated by data-driven decisions with the overarching goal to grow demand and GGR among all revenue streams.
As a Performance Marketing Manager you will:
- Be responsible for Google PPC, Display, Social Media, Programmatic and SEM campaigns maintenance and expansion across major search engines and countries of operation. This includes account audits, keyword/ad optimization and mining, ad copy creation, device optimization and audience bidding.
- Assist in providing data insights and analysis to improve accounts' efficiency and drive ROI, through Google Analytics & other Reporting tools.
- Assist the Performance Marketing Team in managing the accounts.
- Pull data and maintain Reports for tracking bi-weekly & Monthly progress.
- Collaborate with the creative teams to create digital assets.
- Work with the Performance Marketing Manager from the HQ to deploy and optimize campaigns.
- Provide research and execution support for SEM campaigns.
What you'll bring:
- Solid understanding and up-to-date practices on SEM.
- Experience of Google Ads and Social Media Ads.
- Advanced working knowledge of a data analytics tool (e.g. Google Analytics, Data Studio).
- Confident with data sheets tools (e.g. Google Sheets, Excel) & Dashboards.
- 5 years of previous experience in a related position.
- Excellent written and verbal communication in English.
- A team player with the ability and passion to support the team.
- Ability to collaborate with teams in order to fully identify and achieve the company's needs.
- Up-to-date knowledge of new technologies and trends in Digital Marketing.
- A buddy will support you with your onboarding;
- Competitive salary package and bonus scheme;
- Unlimited access to Udemy & continuous training for all your learning and development needs;
- Clear career paths & a developmental 360° feedback framework;
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