Marketing Manager

**About Us**:
Twitch is the world's biggest live streaming service, with global communities built around gaming, entertainment, music, sports, cooking, and more. It's where millions of people come together to chat, interact, and make their own entertainment.
We're about community, inside and out. You'll find coworkers who are eager to team up, collaborate, and smash (or elegantly solve) problems together. We're on a quest to empower live communities, so if this sounds good to you, see what we're up to on LinkedIn and Twitter, get interviewing tips on Instagram, and discover projects we're solving on our Blog.
**About the Role**:
Twitch is looking for an experienced marketeer to manage our marketing efforts to our enthusiastic audiences across Brazil, with predominant focus on our viewers and creators. You will create full funnel marketing campaigns, establish localised corporate narratives, lead on brand messaging, content and events strategies. Reporting to the Latin America Sr. Director of Marketing, you will have high visibility across HQ marketing, partner management, product, content and business development teams. You are technologically adept and a strategically focused person with experience working in diverse B2C marketing organizations, managing complex marketing channels / campaigns across diverse teams.
**You Will**:
- Conceive, devise and implement the social media strategy for the entirety of the Brazil business
- Develop industry-leading relationships between Twitch and its creators and viewers in Brazil to better understand their needs, motivations, challenges, and aspirations that ultimately translates to applicable marketing strategy, narratives, and execution plans
- Oversee the development of narrative arcs, whether geo-localized or unique to Brazil, that bring together content and product features that best addresses our needs while staying true to the Twitch brand
- Work closely with key marketing, product, content, and partner management to promote the Twitch brand in Brazil
- Build campaign strategy and execution GTM plans that ladder up to overall brand and audience narratives; engage with internal creative, channel, and analytics team to ensure execution and delivery of results
**You Have**:
- A Bachelor's degree and 6+ years of expertise in marketing, content marketing, and campaign execution
- Experience managing both strategy and implementation of international social channels
- Experience working with consumer/media/tech/gaming brands with diverse global audiences
- International marketing exposure within multi-functional organizations with varied audience types.
- You exhibit a passion for insights and data, with a proven track record of translating these into hyper targeted campaigns.
- Excellent (ie, storytelling, messaging, brand guidelines copy) and verbal acumen
**Bonus Points**:
- Bachelors in Marketing, Business, or related fields a plus
- Experience in the advertising or gaming industry preferred
- Design skills and the ability to create visually appealing presentations and templates
**Perks**:
- Private Medical & Dental Insurance
- Life Insurance
- Pension Plan
- Maternity & Parental Leave
- Paid Time Off & Holidays
- Commuter Benefits
- Amazon Employee Discount
- We are an equal opportunity employer and value diversity at Twitch. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status._
Job ID: TW7220

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