Commercial Engagement

Commercial Engagement & Comms Specialist Join to apply for the Commercial Engagement & Comms Specialist role at 99 Get AI-powered advice on this job and more exclusive features. About the Company If you see technology as a way to smooth your path in life, our team does too: Your Path, Our Journey. We believe in technology that connects talented people who embrace diversity to create and share paths we don't even know about (yet). We work to generate value not only for our users but, above all, for the communities we serve and for society as a whole, making every day better for everyone with mobility and delivery services (99) or digital payments (99Pay). To make life easier for millions of people every day, since 2018, we have been part of DiDi Global Inc., the world’s leading mobility technology platform. We are pioneers in creating innovative solutions that start in Brazil and scale up to make a positive impact in more than 12 countries where DiDi operates. This innovation encompasses sustainability, safety, artificial intelligence, financial markets, and much more. Whether building projects from scratch or improving our solutions, we enjoy challenges that give us butterflies, which is why we work at a fast pace with respect, collaboration, and good humor. Along this journey, we also draw strength from diverse experiences and opinions to grow together, fail quickly, learn, and adjust the course to create solutions that deliver even better results. About the Team/role The Commercial Engagement & Communication Specialist plays a key role in energizing, informing, and aligning our commercial inside sales team. This role blends strategic internal communication with high-impact engagement initiatives to foster a winning mindset, reinforce cultural values, and create emotional connection with our sales mission. You’ll partner with Commercial, Sales Operations, and regional leaders to craft campaigns, lead recognition rituals, and ensure our teams feel inspired, celebrated, and aligned with performance goals. In this role, you'll be... Owning Sales Campaign Communication & Visibility Lead the communication and creative strategy behind all monthly, quarterly, and annual sales campaigns. Co‑design campaign themes, storytelling narratives, and gamification mechanics in partnership with Commercial leadership and Sales Ops. Ensure timely, clear, and inspiring communication of campaign rules, rewards, and progress updates through multi‑channel formats. Collaborate with Sales Ops to amplify campaign performance data in ways that engage and motivate the field. Driving Internal Engagement & Recognition Initiatives Design and execute scalable recognition rituals and motivation programs that reinforce top‑performing behaviors. Develop frameworks for team‑based celebrations, sales milestones, and cultural moments that foster pride and belonging. Partner with field leadership to implement regionalized engagement initiatives that respect local culture and performance dynamics. Leading Commercial Events Communication Own the narrative and branding of core commercial ceremonies and events (e.g., PEDs, sales kick‑offs, off‑sites, performance celebrations). Coordinate all pre‑event and post‑event communications, including save‑the‑dates, run‑of‑show briefs, speaker notes, and follow‑up highlights. Support production of visual assets and internal branding to ensure a cohesive and inspiring experience. Crafting Strategic Internal Messaging Build a consistent internal communication strategy for the commercial team, ensuring alignment, clarity, and connection to business priorities. Write and manage newsletters, product launch messages, leadership updates, and ad‑hoc comms that reflect tone, timing, and audience needs. Act as the storytelling voice of the Inside Sales team, celebrating wins, sharing learning moments, and reinforcing cultural pillars. Monitoring Sentiment & Performance Impact Partner with commercial leadership to pulse‑check morale, engagement, and message effectiveness. Track participation, feedback, and sentiment data to refine campaigns and communications for maximum impact. Use data and qualitative insights to continuously evolve the engagement and communication strategy in line with business outcomes. Key Attributes We Value Creative and strategic communicator with strong storytelling instincts High ownership and reliable execution under deadlines Passion for people, culture, and commercial performance Strong project management and stakeholder alignment skills Visual eye for internal branding and campaign visuals Qualifications 3+ years of experience in sales enablement, internal communications, marketing, employee engagement Bachelor’s degree in Education, Business Administration, Communications, or related fields. Previous experience supporting commercial teams or performance‑driven environments is a plus Preferred Skills Strong written communication skills (English and Portuguese; Spanish is a plus) Experience organizing and communicating about internal events, incentive programs, or company rituals Proficiency in design related tools Familiarity with audiovisual content creation and internal communication channels Comfort with performance and sentiment data to guide decision‑making Competencies Strategic Communication Stakeholder Management Project & Campaign Management What we really want to see in you We are looking for a driven professional who is passionate about developing people, enjoys leveraging data to optimize performance, and has a proven track record of creating impactful training solutions. You should demonstrate a strategic mindset, accountability, and the ability to drive meaningful improvements across sales teams. You’ll love working at DiDi because We create user value We are data‑driven Win‑win collaboration We believe in integrity Growth Diversity & Inclusion Diversity is one of our biggest strengths. Our differences are what make us distinct. We respect each other and believe in equal opportunities for all. We practice inclusion, plurality, and respect. And we count on the governance of the Diversity Committee, which works together with HR, leadership and identity groups - 99Adapta, 99Afro, 99Cores, 99Mulheres, and 99Mamães. This part of our journey has been written, there remains a long road before us. We reinforce that this position is open to everyone, including pregnant people and people with disabilities (PwD). Seniority level Mid‑Senior level Employment type Full‑time Job function Management and Manufacturing Industries Software Development Referrals Referrals increase your chances of interviewing at 99 by 2x Sign up Sign in to set job alerts for “Commercial Specialist” roles. 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