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**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.**:
Implement product marketing strategies in assigned area to meet business objectives and in line with global product strategy. Implement all marketing activities, and support Sales organization in driving sales and services of respective products.
**This position reports to**:
Product Marketing Manager
**Your responsibilities**:
- Implements the local go-to-market product marketing strategy, including definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy
- Achieves product marketing targets and budgets through regular oversight and definition and implementation of improvement plans as needed.
- Executes annual marketing plan in conjunction with relevant Business Units/Product Groups. Prepares business plans focused on business development for a defined market
- Coordinates market analyses with Sales team members and defines appropriate forecasts and plans. Evaluates and shares customer research, market conditions and competitor data.
- Oversees sales execution for assigned products by providing relevant materials and guidance to Sales team(s).
- Drives sales efficiency by delivering appropriate product knowledge information and training (technical and sales) for each Sales person. Facilitates know-how sharing and cross-collaboration.
**Your background**:
- Bachelor degree in Electrical Engineering.
- Deep knowledge of NBR IEC 61439 and certified panels.
- Understanding of financial aspects of bid, offer building, product pricing.
- Advanced English to join meetings with ABB factories worldwide.
**More about us**:
