
Email Marketing Specialist
1 semana atrás
About the Role:
We are looking for a skilled Email Marketing Specialist with a strong background in email and retention marketing. We’re seeking someone who can own the strategy and execution of email campaigns from end to end. You’ll be responsible for developing and optimizing flows, campaigns, and segmentation strategies that nurture leads, engage customers, and increase retention and revenue.
Key Responsibilities:
- Own the email and retention marketing strategy and execution, from planning through optimization
- Build and manage automated flows and one-off campaigns that drive engagement, conversion, and retention
- Develop and implement segmentation strategies to personalize messaging and improve results
- Track performance metrics and run tests to optimize performance
- Collaborate with the team to deliver high-quality, brand-aligned email content
- Ensure compliance with email best practices and maintain list health and deliverability
- Stay up to date with the latest tools, trends, and best practices in email and retention marketing
- Join client-facing meetings several times per week, maintaining a professional presence and communication style
What We’re Looking For:
- Klaviyo-specific experience (must-have)
- Strong experience in email and retention marketing
- Proven ability to build and optimize effective email programs that drive results
- Analytical mindset with a focus on testing, data, and continuous improvement
- Full availability during US Eastern Time Zone working hours
- Professionalism in client-facing settings (appearance, communication, background/environment)
- Proactive, self-motivated, and detail-oriented
- Seniority level: Entry level
- Employment type: Full-time
- Job function: Marketing and Sales
- Industries: Staffing and Recruiting and Marketing Services
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