Consumer Communications Specialist
1 dia atrás
Job Opportunity We are seeking an experienced professional to support the execution of our press and influencer strategy in Brazil. The successful candidate will work closely with cross-functional teams to implement integrated campaigns, coordinate media and influencer activities, and ensure consistent messaging as we expand in the food delivery market. Main Responsibilities: Media Coordination: Assist in organizing interviews, press briefings, and influencer partnerships to secure positive coverage and amplify brand visibility. Campaign Support: Execute consumer-focused communications initiatives (e.g., press releases, product launches, events) to boost brand awareness and favorability. Collaboration: Work with PR agencies to track deliverables, manage timelines, and ensure alignment with our messaging. Cross-Functional Execution: Partner with Marketing, Social Media, and Government Affairs to implement campaigns across all channels. Crisis Management: Monitor media sentiment and assist in drafting responses to mitigate reputational risks. Reporting: Prepare media kits, track coverage, and generate reports on campaign performance (e.g., reach, tonality, share of voice). Requirements: Experience in consumer PR or communications experience, preferably in tech, food delivery, or related industries. Ability to Coordinate with Journalists, Influencers, and Agencies. Strong Organizational and Multitasking Skills. Fluency in Portuguese and English (written and spoken). Familiarity with Food/Beverage or Delivery Sectors is a plus.
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