Regional Sales Manager, Latin America

An Amazing Career Opportunity for a Regional Sales Manager, Latin America

Location: Remote, Brazil (Preferably Sao Paolo)

Job ID: 38490

HID is seeking a driven and experienced Regional Sales Manager (RSM) to lead the promotion and sales of Omnikey Desktop and Embedded readers across the LAM region. As a dedicated RSM for this region, you will play a critical role in establishing HID's presence in the region, building a foundation for growth by developing new channels, securing key partnerships, and driving the adoption of Omnikey solutions in all key verticals such as Healthcare, Enterprise, Banking, Secure Printing, and EV Charging.

The RSM will take full ownership of channel development, go-to-market (GTM) strategy, market penetration, and the growth of HID's RFID solutions, working closely with internal teams and external partners to ensure that the Omnikey product line achieves maximum visibility and success in the LAM market.

The ideal candidate will develop and manage the regional sales strategy, build and maintain relationships with distributors and resellers, and ensure a structured sales process to maximize revenue. A deep understanding of the Latin American market, business culture, and distribution channels is essential. The role requires bilingual proficiency in English and Portuguese (Spanish is a plus).

Who are we?

HID powers the trusted identities of the world's people, places, and things, allowing people to transact safely, work productively and travel freely. We are a high-tech software company headquartered in Austin, TX, with over 4,500 worldwide employees. Check us out here: and

Are you ready to make a difference? Join us and help shape the future of security.

As our Regional Sales Manager, you'll support HID's success by:

• Channel and Partner Management: Establishing, managing, and maintaining a robust channel network by identifying, onboarding, and training new distributors, resellers, and system integrators. Build strong relationships with channel partners to maximize product availability, market reach, and overall performance.
• Territory Management: Traveling regularly throughout the assigned territory to nurture existing customer relationships, cultivate new partnerships, and explore untapped business opportunities.
• Sales Strategy & Market Development: Leading the development and execution of the sales strategy for Omnikey Desktop and Embedded readers in all areas with an emphasis in key verticals such as Healthcare, Enterprise, Banking, Secure Printing, and EV Charging.
• Go-to-Market (GTM) Strategy: Defining and executing the GTM strategy for Omnikey readers in the LAM region. Working with marketing and product management teams to ensure that messaging, positioning, and sales tools align with the region's unique market demands.
• Business Development: Identifying and pursuing new business opportunities within target verticals. Creating comprehensive account plans to drive new revenue and expand existing accounts.
• Customer Engagement: Engaging with end-users, resellers, and system integrators to promote the benefits and applications of Omnikey Desktop and Embedded solutions. Ensuring high levels of customer satisfaction through tailored solutions and ongoing support.
• Cross-Functional Collaboration: Working with marketing, technical, and product management teams to ensure alignment between market needs and product offerings. Providing feedback to guide product roadmaps and enhance solution offerings.
• Industry Engagement: Representing HID Global and the Omnikey product line at industry events, conferences, and meetings to enhance market visibility and establish HID as a leader in the region.
• Performance Reporting: Delivering detailed performance metrics and regular reports on sales progress, channel performance, and GTM effectiveness.

Your Experience and Background include:

• Bachelor's degree in business or technology preferred.
• A minimum of 5 years of demonstrable experience in business development and/or technical sales, preferably within the technology or RFID sector, with a proven track record of sales and a solid understanding of RFID technologies and the sales process.
• The ideal candidate has 5+ years of channel sales experience in Latin America, a strong network of partners and distributors, and a proven track record in driving revenue growth. They must excel in negotiations, sales strategy, and partner management, understand regional market trends, and be fluent in Spanish and/or Portuguese with English proficiency.
• Previous experience in Physical or Logical access control use cases, with familiarity in Identity and Access Management (IAM) and Authentication credential technologies, as well as additional knowledge in mobile-centric digital transformation, is highly advantageous.
• Proven ability to develop and manage a network of channel partners and integrators.
• Experience in developing and executing strategic initiatives resulting in sales growth, particularly within the finance, healthcare, retail/point of sale, enterprise, or secure printing verticals. Understanding of end-user corporate cultures and decision-making processes in Banking, Education, and Commercial Real Estate is beneficial.
• Excellent communication skills, with the ability to lead presentations and establish credibility with both customers and internal stakeholders.
• Collaborative mindset with the ability to work as part of a cross-functional team. Experience working effectively across various departments, such as marketing, product development, and technical teams, to drive results.
• Strong reasoning abilities to investigate and analyze information, draw relevant conclusions, and deal with complexity and ambiguity.

What we can offer you:

• Competitive salary and rewards package
• Competitive benefits and annual leave offering, allowing for work-life balance
• A vibrant, welcoming & inclusive culture
• Extensive career development opportunities and resources to maximize your potential
• To be a part of a global organization that is pioneering the hardware, software and services that allow people to confidently navigate the physical and digital worlds

Why apply?

• Empowerment: You'll work as part of a global team in a flexible work environment, learning and enhancing your expertise. We welcome an opportunity to meet you and learn about your unique talents, skills, and experiences. You don't need to check all the boxes. If you have most of the skills and experience, we want you to apply.
• Innovation: You embrace challenges and want to drive change. We are open to ideas, including flexible work arrangements, job sharing or part-time job seekers.
• Integrity: You are results-orientated, reliable, and straightforward and value being treated accordingly. We want all our employees to be themselves, to feel appreciated and accepted.

HID is committed to building a diverse, equitable, and inclusive workforce that reflects the global communities we serve. As an equal opportunity employer, we welcome applications from individuals of all backgrounds, experiences, and perspectives. We evaluate applicants without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, disability, age, veteran status, or any other legally protected characteristic. Our goal is to create a workplace that empowers everyone to thrive and be their authentic selves, fostering an environment of mutual respect and inclusivity. If you have a disability and require assistance or accommodation to participate in the application process or to perform essential job functions, please contact

We make it easier for people to get where they want to go We are part of the ASSA ABLOY Group, the global leader in access solutions. We have 63,000 colleagues in more than 70 countries. We empower our people to build their career around their aspirations, supported by regular feedback, training, and development opportunities. We value diverse, inclusive teams and welcome different perspectives and experiences.