Paid Media Specialist

**Location**
Homeworking with a requirement to occasionally work at Head Office (Vauxhall, London)
**Service/location/team**
Fundraising, Policy & Communications
**Salary**
£38,674.05
**Role Overview**
We are recruiting for Paid _Media Specialist_ to join our team in _London_; the scope on this job involves.
**Job Title: Paid Media Specialist**
**Location**: Homeworking with the requirement to occasionally work at our Head Office (Vauxhall)
**Salary**: £38,674.05 per annum
**Contract type**: Full-time, Permanent
**Hours**: 37.5
Do you have experience managing paid media campaigns at both the strategic and practical delivery level, using your creativity to drive financial giving and advocacy actions?
Are you good at working with others, acting as an organisation's expert in paid social, programmatic, PPC and display - ensuring campaigns are tracked, paced and optimised for maximum return?
Do you want to use your 'superpowers' to make a real change to the lives of women and girls?
If the answer is yes to all the above, then Refuge wants to hear from you
We're looking for our next Paid Media Specialist to join our high performing Digital Mobilisation and Engagement team at Refuge. You will be responsible for designing and implementing digital acquisition and paid media strategies that grow our supporter base, increase income and win campaigns. You'll support teams across the organisation by providing specialist knowledge of digital paid media to improve the overall effectiveness and efficiency of our digital programme. An expert in digital acquisition and advertising, you'll be experienced at setting up integrated campaigns across paid social, programmatic, PPC and display - ensuring campaigns are tracked and optimised for maximum return. You'll also bring comprehensive knowledge of digital best practice and regularly stay on top of emerging trends, threats and opportunities.
As Paid Media Specialist, you'll play a crucial role in facilitating the team's aim to grow Refuge's supporter base to half a million engaged supporters over the next three years. You will also work closely with other teams such as Campaigns, Policy and Public Fundraising, enabling our ambition to change attitudes and policies around domestic abuse, and raise funds to support Refuge's vital work through digital acquisition and mobilisation.
This is a fabulous opportunity to join a fast-paced and energetic team. Refuge offers a variety of exciting opportunities to learn, develop and grow in your career. We recognise the value everyone brings to the organisation to achieve our aims and are dedicated to developing and rewarding our staff. We want kind and empathic people to work at Refuge, who believe in equality, diversity, and inclusion, are experts in their area of knowledge, want to make a positive difference and improve the lives of the women and children we support.
Closing date: 9am on 12 May 2025
Interview date: 19 May 2025
**Benefits**
URefuge offers a variety of exciting opportunities to learn, develop and grow in your career. We recognise the value everyone brings to the organisation to achieve our aims and are dedicated to developing and rewarding our staff. More details of our benefits can be found in Job Information Pack.

---