Growth & Analytics Senior Specialist

Growth & Analytics Senior Specialist – Wellhub Join to apply for the Growth & Analytics Senior Specialist role at Wellhub . Overview Wellhub (formerly Gympass*) is a corporate wellness platform that connects employees to fitness, mindfulness, therapy, nutrition, and sleep partners. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 countries. At Wellhub, you have the opportunity to build a career in a high‑growth tech company that places wellbeing at the foundation of its culture and contributes to making every company a wellness company. Recent Updates Gympass is now Wellhub We are thrilled to announce our rebranding as Wellhub, marking a significant milestone in our journey. This transformation reflects our evolution from a “pass for gyms” to a comprehensive employee wellbeing solution. We are poised to embark on an exciting new chapter of growth and expansion, elevating our offerings, including a new app experience and an expanded network of wellbeing partners. Opportunity We are hiring a Growth & Analytics Senior Specialist for our Partner Data team in São Paulo . Responsibilities As a member of the Partner Data team, you will shape a data‑driven culture and help drive strategic initiatives in this business unit. You will be responsible for experimentation, automation and channel optimization initiatives within one of Wellhub’s main partners’ sales channels, with an initial focus on demand generation and outbound marketing workflows. Design and run A/B tests and uplift models to assess and optimize partner outreach initiatives. Develop and automate personalization workflows to scale tailored campaigns for partner sales teams, using internal and external tools. Leverage AI to generate and optimize content and conversational experiences (e.g., chatbot flows) and monitor content performance to improve campaign effectiveness. Explore and evaluate new channels, define success metrics, pilot experiments, and make data‑driven go/no‑go recommendations. Collaborate cross‑functionally to improve automation and analytics capabilities, ensuring scalability and measurable impact. Increase qualified lead generation and eliminate lead stagnation by identifying and eliminating bottlenecks throughout the funnel through smarter workflows. Live the mission: inspire and empower others by caring for your own wellbeing and colleagues, creating a supportive environment that encourages taking care of oneself, time off, and work‑life balance. Qualifications Academic background in Economics, Engineering, Data Science, Business or related fields. Previous experience in growth analytics, experimentation and channel optimization (e.g., ROI analysis). Proven expertise in A/B testing and data analysis (e.g., SQL, Python). Familiarity with AI tools for content generation and campaign orchestration. Excellent writing and speaking skills in Portuguese and English. Ability to work collaboratively in a team but also autonomously. Experience with Salesforce and Salesforce Marketing Cloud is a plus. Marketing knowledge is a plus. We recognize that individuals approach job applications differently. We strongly encourage all aspiring applicants to apply, even if they don't match the job description 100%. For this role, proficiency in English and previous experience in growth analytics, experimentation and channel optimization are mandatory requirements. What We Offer You We’re a wellness company that is committed to the health and wellbeing of our employees. Our flexible program allows you to customize your benefits, according to your needs. Benefits Wellness Health, dental, and life insurance. Flexible Work As a Flexible First company, we offer two work model options: flexible hybrid and full remote. The office is a place for collaboration, community, and team building. We offer all employees a home office stipend and a monthly flexible work allowance. Flexible Schedule Employees can adjust their working hours based on personal schedule, time zone, and business needs. Wellhub Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted. Paid Time Off Vacations after 6 months and 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + extra day off for your birthday. Paid Parental Leave We offer 100% paid parental leave to all new parents and extended maternity leave. Career Growth Outstanding opportunities for personal and career growth. We maintain a growth mindset and invest deeply in employee development. Culture An exciting and supportive atmosphere with ambitious people from around the world You'll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Social Media Follow us on Instagram @lifeatwellhub and LinkedIn. Diversity, Equity, and Belonging We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. Equal Opportunity Employer Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non‑disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. Data Privacy Questions on how we treat your personal data? See our Aviso de Privacidade para Candidatos. Job Details Seniority level: Mid‑Senior level Employment type: Full‑time Job function: Marketing and Sales Industries: Wellness and Fitness Services #J-18808-Ljbffr