SEO Manager

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Fortaleza, Brasil RemotelyHR Tempo inteiro

Overview Join to apply for the SEO Manager role at RemotelyHR . Location: Remote (Latin America, US time zones) Salary Range: $1,500 - $3,000 per month (based on experience) Employment Type: Contract (Flexible Monthly Agreement) About French Florist French Florist is a leading luxury floral brand focused on providing premium floral arrangements while expanding its presence across the US. As we scale our operations through a franchise model and direct-to-consumer e-commerce, we are investing in a world-class marketing team to drive organic growth, brand authority, and customer acquisition. We are seeking an SEO Manager who can own and execute a holistic SEO strategy—integrating technical SEO, on-page optimization, content strategy, link-building, and conversion optimization—to replace or complement our current agency-driven SEO model and significantly increase our organic search performance. Responsibilities Develop and execute a comprehensive SEO strategy to drive significant and sustainable organic growth. Own technical SEO, on-page SEO, content SEO, and off-page SEO (link-building) to improve search rankings. Conduct in-depth keyword research, competitive analysis, and SERP landscape assessments to identify high-impact opportunities. Define SEO KPIs, benchmarks, and reporting processes to track organic performance and continuously optimize efforts. Build a content strategy optimized for search intent, leveraging AI-driven insights, entity-based SEO, and structured data implementation. Conduct and manage site audits to improve indexing, crawl efficiency, and overall site health. Optimize site structure, URL taxonomy, internal linking, and schema markup for search engine visibility. Improve page speed, Core Web Vitals, and mobile usability to enhance SEO performance and UX. Ensure website responsiveness across all devices for a seamless and engaging user experience. Collaborate with developers to implement SEO-friendly code, structured data, and technical fixes. Optimize navigation structure and user flow to improve conversion rates and reduce bounce rates. Develop and refine sitemaps, wireframes, and content hierarchies to create intuitive website experiences. Leverage data-driven insights to map user journeys and optimize landing pages for search visibility and engagement. Work closely with content writers to optimize blog posts, category pages, and product descriptions for SEO. Develop a high-authority link-building strategy, securing quality backlinks through partnerships, PR, and content syndication. Implement SEO-driven content frameworks, including topic clusters, pillar pages, and FAQ-rich snippets. Work alongside PPC, email marketing, and brand teams to ensure holistic digital marketing synergy. Train and educate teams on SEO best practices, ensuring SEO is deeply integrated across marketing and development. Stay ahead of algorithm updates, industry trends, and AI-driven SEO advancements, adapting strategies accordingly. Requirements & Qualifications 5+ years of SEO experience, preferably with e-commerce, luxury brands, or franchise-based models in the US market. Deep expertise in technical SEO, on-page optimization, content strategy, and link-building at scale. Proven track record of SEO success, including ranking improvements, organic traffic growth, and revenue impact. Strong proficiency with SEO tools (Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, etc.). Experience with site migrations, domain authority growth, and multi-location SEO strategies. Basic knowledge of HTML, CSS, and JavaScript (not required but a strong plus). Strong analytical skills with the ability to turn data into actionable insights. Comfortable working in a fast-paced, high-performance team with a strong focus on growth. Why Join Us? Own the SEO strategy for a high-growth luxury brand with massive market potential. Work in a dynamic and entrepreneurial environment with a forward-thinking marketing team. Have a direct impact on brand visibility, lead generation, and revenue growth. Opportunity for career advancement as we scale into new markets and franchise locations. Competitive compensation with flexibility in work arrangements. #J-18808-Ljbffr


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