Meta Ads Creative Strategist

1 semana atrás

Caxias do Sul, Brasil Smart Marketer Tempo inteiro

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Join a fast-growing, results-driven digital marketing agency that helps brands scale through high-converting creative and data-backed strategies. With a strong focus on performance, storytelling, and innovative design, we craft engaging campaigns that drive real business impact. Our team thrives on collaboration, pushing creative boundaries, and staying ahead of industry trends to deliver top-tier digital experiences.

We are looking for a Meta Ads Creative Strategist who’s obsessed with scroll-stopping, high-converting Meta ad creatives. This role is all about crafting ideas — from concept to copy — that are fun, human, direct-response driven, and made to perform.

If you’re a natural conceptual thinker, love writing, and are constantly analyzing what’s working (and what’s not) in the world of Meta ads, this might be your perfect fit.

This role is not for designers or campaign managers — it’s all about creative strategy: crafting concepts, writing scroll-stopping scripts, and staying ahead of the curve in what’s performing on Meta (Facebook & Instagram) ads.

What You\'ll Do

  • Develop creative concepts for Meta ads (Facebook & Instagram) with a performance-first mindset
  • Write compelling copy and ad scripts rooted in audience insight and emotional triggers
  • Analyze data from past creatives and use those insights to iterate and ideate stronger ads
  • Stay on top of trends and what’s working in the Meta creative landscape — you’re a student of the game
  • Collaborate with content creators, designers, and editors to bring your concepts to life
  • Brainstorm and pitch “big ideas” for new ad angles, hooks, and creative structures
  • Use creative briefs and feedback loops to keep assets aligned with brand goals
  • Occasionally participate in client calls to share ideas or insights

What You Need

  • 4+ years in a creative, strategy, or content-focused role — ideally in paid social or performance marketing.
  • Strong copywriting and conceptual skills — you love writing, scripting, and ideating fresh angles
  • Familiarity with Meta Ads Manager and understanding of ad performance metrics
  • Curiosity and hunger to test, learn, and optimize creativity through experimentation
  • Solid understanding of direct-response principles and consumer psychology
  • Comfortable collaborating across teams and giving/receiving creative feedback
  • Bonus: You\'ve run Meta ads or been close to the execution side
  • Bonus: You follow performance marketers and creative trends closely

Salary & Perks

  • This is a full-time, long-term position.
  • The position is immediately available and requires entering into an independent contractor agreement.
  • Work from home.
  • Monday through Friday, during regular business hours.

Please fill out this Google Form to apply

Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales
Industries
  • Marketing Services
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