Product Marketing Specialist

4 semanas atrás

São Paulo, São Paulo, Brasil ABB Tempo inteiro
**Product Marketing Specialist**:
**Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.**:
Working within the Electrification Business in Brazil, you will be responsible for implementing product marketing strategies in line with global product strategy. In this role you will coordinate sales activities, events and market research to meet business goals and increase market share.
**This position reports to**:
GTE NEGOCIOS
**Your responsibilities**:
- Implementing the local go-to-market product marketing strategy and all marketing activities.
- Supporting sales organization in driving sales and services of respective products, providing relevant materials to them.
- Defining appropriate forecasts and preparing business/marketing plans focused on business development for ELDS Products.
- Evaluating and sharing customer research, market conditions and studies of other companies.
- Driving sales efficiency by delivering appropriate product knowledge information and training (technical and sales) for the sales team.
**Your background**:
- Bachelor´s degree in Engineering, preferably in Electrical or Automation.
- Experience with protection relays (baggage in the area of protection and control) and programming/configuration of IEDs - relays (project/engineering area).
- Technical and general knowledge involving the life cycle of a product, system or service and experience in technical-commercial activities and sales support.
- Mastery of market analysis development techniques - history, trends and behavior.
- Feels comfortable and has experience providing commercial lectures and presentations for customers (and technical information on products/services/systems).
- Is desirable to have knowledge of the ABB product portfolio - ABB Relays Line Ref.
- Fluent Portuguese and English.
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