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Social Listening Data Analyst
4 semanas atrás
The Coca-Cola Company is transforming its approach and resources when it comes to providing social listening and publishing services. Specifically creating a platform that allows us to interact directly with consumers that will boost marketing and consumer connection with competitive advantages.
The next generation listening and publishing capabilities are at the heart of this transformation and The Coca-Cola Company is building a dedicated global team to ensure the provision of an end-to-end listening and social publishing platform in all markets. An important part of this ecosystem is the Social Listening & Engagement (SL&E) team with the responsibility for engagement and daily interaction with our final consumer, clarifying doubts and following up on quality complaints, among other elements.
As a **Data Analyst**, you will be responsible to coordinate our projects and process to guarantee the excellence of execution / implementation in our countries, follow our main KPIs and help your manager to drive our teams for the better way and results.
**What You’ll Do for Us**
- Work close to our main stakeholders to serve as a bridge between their needs and our teams, keeping them constantly informed around our main projects and their requests, among other
- Collaborate with the team to establish team objectives, **KPIs** and initiatives motivate and inspire team to take actions and execute toward achieving objectives.
- Effectively work with team to gain agreement, commitment and set priorities.
- Implement a new social intelligence model and identify opportunities to improve the listening and tracking operation
- Help our teams providing feedbacks and alignments about our dashboards, reports and analyses when needed
- Organize our deliverables to achieve the correct stakeholders (campaigns, studies and etc.)
- Serve as a point of contact either to our teams or stakeholders regarding data privacy request
**Qualification & Requirements**
- 2 years of work experience with social media in general and social listening.
- Knowledge with social listening tools such as Netbase, Sprinklr, Hootsuite, Brandwatch, or similar.
- Experience with social listening, building reports and studies.
- Experienced on multi-language projects.
- Ability to analyze data to establish and monitor performance metrics.
- English Work Proficiency: ability to read, speak and write in your daily routine)
**What We Can Do For You**
- ** Iconic & Innovative Brands**: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Simply, Fairlife & Topo Chico.
- ** Expansive & Diverse Customers**: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurant
- ** Purpose Driven**:Purpose driven approach that empowers our people to protect the environment and communities we serve while delivering safe & quality products**.**
- ** Global Connections**:Allows you to develop, enhance and maintain global connections that allow us to move faster and learn from others.
- ** Community of Belonging**:We’re an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work
**Skills**
Microsoft Power BI; Sprinklr; Social Media; Tableau; Key Performance Indicators (KPI); HootSuite; Social Listening
**Our Purpose and Growth Culture**:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile - and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
