Content Marketing Specialist

**About Us**
Axelera AI is not your regular deep-tech startup. We are creating the next-generation AI platform to support anyone who wants to help advancing humanity and improve the world around us.
In just three years, we have raised a total of $120 million and have built a world-class team of 180+ employees (including 55+ PhDs with more than 40,000 citations), both remotely from 11 different countries and with offices in Belgium, Switzerland, Italy, the UK, headquartered at the High Tech Campus in Eindhoven, Netherlands.
We have also launched our Metis AI Platform, which achieves a 3-5x increase in efficiency and performance, and have visibility into a strong business pipeline exceeding $100 million.
Our unwavering commitment to innovation has firmly established us as a global industry pioneer.
Are you up for the challenge?
**Position Overview**
**Key responsibilities**:
- ** Content Marketing Strategy & Execution**:
- Develop and execute content strategies that align with overall marketing and business objectives.
- Optimize content for SEO and ensure all materials are consistent in voice, style, and branding.
- ** Customer Journey Design**:
- Map and analyze customer journeys, identifying key touchpoints to enhance the customer experience.
- Create and implement content strategies tailored to specific stages of the customer lifecycle, ensuring seamless transitions through the funnel.
- Leverage analytics to assess journey effectiveness and make data-driven improvements.
- ** HubSpot Expertise**:
- Monitor and report on campaign performance using HubSpot analytics, identifying opportunities for improvement.
- ** Collaboration & Cross-Functional Coordination**:
- Work closely with cross-functional teams, including sales, product, and customer success, to align on strategies and share insights.
- Coordinate with graphic designers, writers, and other creative resources to deliver on content initiatives.
- ** Adaptability in a Fast-Paced Environment**:
- Manage multiple projects simultaneously, ensuring deadlines are met without compromising quality.
- Maintain agility in shifting priorities based on evolving business needs and market conditions.
- ** Strategy-to-Execution Vision**:
- Think holistically about marketing strategies, understanding how individual components fit into the larger picture.
- Translate high-level goals into actionable tasks and measurable outcomes.
**Qualifications**:
- Bachelor's degree in Marketing, Communications, or a related field.
- 3-5 years of experience in content marketing, with a proven track record of driving results.
- Strong understanding of customer journey mapping and the creation of corresponding content strategies.
- Proficiency in HubSpot (certifications are a plus).
- Exceptional writing, editing, and storytelling skills in English.
- Data-driven mindset with experience using analytics to guide decision-making.
- Ability to balance strategy and execution while managing competing priorities.
- Creative thinker with excellent problem-solving skills.
**Location**
We offer a flexible working arrangement, with options to:
- Work from one of our Axelera AI offices (Leuven in Belgium, Amsterdam and Eindhoven in the Netherlands, Florence and Milan in Italy or Bristol in the United Kingdom) if you're already based in the vicinity.
- Work fully remotely from any European country (incl. the UK) you are already in.
- Relocate with us and work from Italy (Florence or Milan) or the Netherlands (Amsterdam or Eindhoven).
**What we offer**
This is your chance to shape and be part of a dynamic, fast-growing, international organization. We offer an attractive compensation package, including a pension plan, extensive employee insurances and the option to get company shares.
An open culture that supports creativity and continual innovation is awaiting you. Collaborative ownership and freedom with responsibility is characteristic for the way we act and work as a team.
**If you are passionate about storytelling, customer experience, and delivering results, we want to hear from you**
- At Axelera AI, we wholeheartedly embrace equal opportunity and hold diversity in the highest regard. Our steadfast commitment is to cultivate a warm and inclusive environment that empowers and celebrates every member of our team. We welcome applicants from all backgrounds to join us in shaping the future of AI._

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