Latin America Content Specialist

Altenar is a global IT company with international offices. We specialize in software development and provide top-notch technology solutions for the iGaming industry worldwide.

Job Description:

• Produce various content in Portuguese for the LATAM region based on specifications from the marketing team. Mainly (but not only) texts and scripts of short vertical videos and series for socials (for the most part Instagram, YouTube, TikTok, Twitter, Facebook).
• Write high-quality texts without AI assistance.
• Edit and review your own texts, be able to work with corrections, and fact-check independently.
• Optimize social media posts (language, tone, message) based on target audience behaviors.
• Optimise posts for SEO when necessary so that they appear more frequently in search results.
• Come up with and suggest ideas for the content plan based on industry trends.
• Track and report on personal social media insights (types of posts, traffic, engagement, shares, conversion rates, etc.). Our editorial team exchanges ideas to improve content.
• Know how to work with formats and sources, and improve skills as new technologies and approaches emerge.
• Work closely with the marketing team and others — understand the task (and seek clarity when necessary), adapt content to the task, be flexible.
• Ensure all editorial fits company style, meets regulatory guidelines, and is suitable for the venue and audience.
• Independently search for and obtain relevant and reliable information for your content: from people and sources in different languages, starting from Portuguese and English. We will help with communication, but it's essential that you can build long-term relationships with teams and respondents.
• Interact with the design team to create visuals for your content (initially under the supervision of the marketing team).
• Be able to work with and use the software we use: Google Docs, Asana, Slack, Confluence, Jira.
• Report to the Chief Editor, carrying out any writing tasks required.

Required Skills and Qualifications:

• Fluent in Portuguese and high level of English (for communication within the company) in speech and writing.
• Keen interest in sport, celebrities in the sphere, and sports events and trends.
• Keen interest in casinos, gaming, and technology.
• 3+ years of experience as a copywriter or editor (we are looking for a middle+ level specialist).
• Experience producing B2B content.
• At least average skills in adapting content for SEO.
• Time management, autonomy in solving tasks, strict adherence to deadlines, attention to detail.
• Proven information research skills: ability to search different sources, obtain information from employees and other people.
• Ability to work with content planning and management software (we work in Asana, Jira, Confluence, Google Docs, Slack) — understanding of the specifics of communication in these tools and working with tasks.
• Ability to write clearly about complex topics and identify key points — this is critical for our product.
• Ability to work with large amounts of information and tasks/processes in your field of activity.

Benefits:

• Stable and flexible working environment.
• Career growth opportunity.
• Training and professional development events.
• Teamwork and accountability.
• Sense of community and defined company culture.
• International work environment.
• Diverse workplace.
• Gym reimbursement after successfully passing probationary period.

Great Plus:

• Fluent Spanish (will allow you to work not only with content for Brazil but the whole of LATAM).
• Understand the content funnel and content strategy structure (or willingness to learn this to better understand the context of your work).
• Understanding of the specifics of the product, the industry, and the international market.
• Awareness of legal restrictions in the field of our products.
• Ability and desire to follow trends and understand them, as well as the context for your content.