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Social Media Manager（Three-month contract）
5 meses atrás
The Social Media Manager will be responsible for managing the Infinixers.brasil community projects on Instagram and TikTok. This role involves leading the strategy, implementation, follow-up, reporting, and continuous improvement action plan, aligned with key performance indicators (KPIs) provided by HQ and the local creative hub and marketing management level.
Key Responsibilities:
- Develop and execute social media strategies to engage the Infinixers.brasil community on Instagram and TikTok.
- Lead the creation of compelling content, including posts, stories, and videos, to drive community engagement and brand awareness.
- Monitor social media channels, respond to comments and messages, and foster positive interactions within the community.
- Collaborate with the creative hub and marketing management to align social media activities with overall marketing objectives and brand guidelines.
- Analyze social media performance metrics, generate reports, and provide insights to optimize strategies and achieve KPIs.
- Stay updated on industry trends, platform updates, and best practices in social media marketing to ensure continuous improvement.
- Manage influencer marketing (KOLs) relationships and partnerships to amplify brand reach and engagement within the community.
- Stay abreast of emerging social media platforms and opportunities for expansion.
- Lead community initiatives, events, and campaigns both online and offline to foster deeper connections and loyalty among community members.
- Continuously monitor and evaluate competitor activities and industry trends to identify new opportunities and areas for improvement.
Requirements:
- Bachelor's degree in Marketing, Communications, or related field.
- Proven experience (+4 years) in social media management, preferably in a community-focused role.
- Demonstrated success in developing and implementing social media strategies to drive engagement and brand growth.
- Experience with social media analytics tools and platforms to track performance and optimize strategies.
Skills:
- Strong understanding of Instagram and TikTok platforms, trends, and best practices.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work collaboratively in a fast-paced environment.
- Proficiency in content creation and multimedia editing tools is a plus.
Temporary contract of 3 months for project development, according to results HQ and local mkt team will decide to keep or not this position for more time.
