Digital Analyst

Há 1 mês


Brasil Verticurl (A WPP Company) Tempo inteiro

Temporary Job: approximately 13 weeks.

Job Description:

We are seeking a highly motivated and skilled GA4 Technical Analyst to join our team. The ideal candidate will have a minimum of 1.5+ years of experience in Google Analytics, with a strong background in requirement elicitation, process modeling, and use case development.

Responsibilities:

  • Gather, document, align, and prioritize business requirements from stakeholders, ensuring clarity, completeness, and feasibility
  • Create requirement documents, user stories, and acceptance criteria
  • Conduct basic data analysis to extract insights and support decision-making
  • Implement web analytics tracking using Google Tag Manager
  • Create custom events and triggers
  • Implement cross-domain tracking
  • Familiarity with Google Ads and other ad platforms

Requirements:

  • Minimum of 1.5+ years of experience in Google Analytics
  • Proficient in requirement elicitation, process modeling (e.g., BPMN, UML), and use case development
  • Skilled in creating requirement documents, user stories, and acceptance criteria
  • Experience in web analytics tracking in general
  • Familiarity with Google Tag Manager
  • Ability to create custom events and triggers
  • Experience in implementing cross-domain tracking
  • Familiarity with Google Ads and other ad platforms


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