Optimizing Cross-Channel Campaigns

Há 2 horas


Manaus AM, Brasil beBeeMarketing Tempo inteiro

Job Description We're seeking an organized, data-driven Marketing Operations Specialist to lead the execution and optimization of multi-channel marketing initiatives. Key Responsibilities: Campaign Planning: Plan, design, and execute multi-channel marketing campaigns from concept to delivery. Process Improvement: Continuously iterate, improve, and build scalable marketing workflows and operational frameworks. Channel Management: Manage and optimize performance across multiple channels including Email Marketing, Social Media, Landing Pages, and Paid Ads. Stakeholder Coordination: Collaborate with designers, translators, copywriters, operators, and developers to ensure timely campaign delivery. Strategic Planning: Lead quarterly planning for regional deliverables and team objectives; ensure efficient budget control and ROI optimization. Testing & Analysis: Coordinate and analyze A/B tests across strategies, cohorts, and channels to enhance campaign effectiveness. Data Insights: Deliver actionable insights and analyses focused on acquisition, activation, and retention strategies.



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