Brand Marketing Manager

Há 7 dias


São Paulo, São Paulo, Brasil Growe Tempo inteiro
Brand Marketing Manager (Influencers & Digital BA) (LatAm)

We operate boldly in the iGaming and Entertainment industries, uniting brands worldwide and gathering expertise from diverse markets. We focus on developing and implementing cutting-edge entertainment technology platforms and payment solutions, propelling assets' expansion and sustainable growth.

Growe welcomes those who are excited to:

Develop and execute influencer strategies and digital brand awareness (BA) campaigns that align with the company's goals and objectives;

Provide market research, identify and engage with potential influencers for collaborations and partnerships (in lifestyle, sports, esports, entertainment niches);

Create and manage relationships with influencers, including negotiation of compensation and contracts, content planning and control of deliverables, results analysis;

Develop and manage digital brand awareness campaigns and placements across various digital platforms;

Set and track KPIs of influencers and digital BA campaigns, analyze metrics and effectiveness, providing regular reports and insights to key stakeholders;

Manage budgets and timelines for influencers and digital BA campaigns;

Ensure compliance with guidelines and disclosure requirements for influencer partnerships;

Stay up-to-date with industry trends and best practices in influencer and digital marketing, incorporating new ideas and approaches into campaigns;

Collaborate with cross-functional teams, including Sponsorship, Social Media, PR, and Digital Marketing, to ensure consistency and alignment of messaging across channels.

We need your professional experience:

2+ years of experience in influencer and digital marketing;

Proven track record of successful campaigns;

Network of influencer contacts (lifestyle, sports, esports, entertainment);

Knowledge of betting/gambling/sports/esports niches;

Expertise in social media platform algorithms and digital marketing strategies;

Ability to negotiate contracts with influencers;

Hands-on experience in content management;

Experience with budgeting and forecasting;

Strong analytical skills and ability to measure and improve performance;

Excellent communication and presentation skills;

Ability to manage multiple projects and deadlines;

Excellent command of written and communication skills in English (Advanced).

We appreciate if you have those personal features:

Strong analytical skills;

Excellent communication and presentation skills;

Ability to manage multiple projects and deadlines;

We are seeking those who align with our core values:

GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

Let's work together Let's work together

Let's work together Let's work together

#J-18808-Ljbffr
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