TEMPORAL Email and Marketing Automation Specialist

1 semana atrás


São Paulo São Paulo, Estado de São Paulo, Brasil Globant GUT Tempo inteiro

Olá


Para nossa equipe na Brasil, procuramos um profissional para se juntar à nossa equipe como EMAIL & MARKETING AUTOMATION SPECIALIST, para trabalhar com um de nossos clientes na indústria farmacêutica.


**A VAGA É TEMPORÁRIA, DE 1 MÊS. ESQUEMA PJ **


O que essa pessoa estaria fazendo?


  • Responsável pelo desenvolvimento e execução de email marketing e automação de marketing, incluindo segmentação, testes e implantação.
  • Crie fluxos de trabalho automatizados e estimule jornadas para personalizar a experiência do usuário e fornecer mensagens relevantes e oportunas a clientes e clientes potenciais.
  • Gerencie esforços e processos de automação de marketing, pesquisando e implementando proativamente as melhores práticas, estratégias e padrões do setor mais recentes.
  • Planeje e execute testes A/B para definir e executar melhorias na produtividade, taxas de conversão, ROI de programas/campanhas e crescimento de vendas.
  • Implemente e teste jornadas de criação e fluxos de trabalho de automação para garantir a funcionalidade e a sincronização adequada com sistemas de back-end, como CRM.


Habilidades:


  • 2 a 5 anos de experiência comprovada em funções relacionadas a e-mail e/ou automação de marketing, de preferência em um ambiente Salesforce.
  • Os candidatos ideais terão experiência e proficiência com Salesforce e Salesforce Marketing Cloud ou plataformas similares de e-mail e automação de marketing (por exemplo, Marketing Cloud, Marketo, Pardot, Hubspot, etc.).
  • Experiência comprovada no monitoramento de desempenho e análise de e-mail e automação de marketing para fazer as melhorias necessárias nas execuções, estimular jornadas, etc.
  • Conhecimento básico das melhores práticas de email marketing e automação de marketing.




Vá em frente e inscreva-se Na KTBO/ Globant GUT promovemos a inclusão e a diversidade independentemente de raça, religião, cultura, género, orientação sexual, identidade de género, expressão de género, condição física, condição socioeconómica ou diferentes capacidades.



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