Senior Business Systems Analyst

This job is with Braze, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

At Braze, we have found our people. We’re a genuinely approachable, exceptionally kind, and intensely passionate crew.

We seek to ignite that passion by setting high standards, championing teamwork, and creating work-life harmony as we collectively navigate rapid growth on a global scale while striving for greater equity and opportunity – inside and outside our organization.

To flourish here, you must be prepared to set a high bar for yourself and those around you. There is always a way to contribute: Acting with autonomy, having accountability and being open to new perspectives are essential to our continued success.

Our deep curiosity to learn and our eagerness to share diverse passions with others gives us balance and injects a one-of-a-kind vibrancy into our culture.

If you are driven to solve exhilarating challenges and have a bias toward action in the face of change, you will be empowered to make a real impact here, with a sharp and passionate team at your back. If Braze sounds like a place where you can thrive, we can’t wait to meet you.
Braze is a leading customer engagement platform, powering relevant and memorable experiences between brands and their customers. We are seeking a Senior Business Systems Analyst to join our Business Systems team, with a specialized focus on owning, managing and enhancing our Sales and Marketing technology stack. The ideal candidate will be a strategic partner for the business and operations stakeholders, bridging the gap between business needs and technical solutions to drive efficiency and effectiveness across our Sales and Marketing business functions and operations.

You will play a pivotal role in optimizing our go-to-market systems, working closely with stakeholders in Marketing, Demand Gen, Business Development, Sales, Account Management, Pricing & Packaging, and Deal Desk business functions, to deliver impactful solutions that support our growth initiatives.

WHAT YOU'LL DO

Lead Project Lifecycle: Drive the entire project lifecycle for key initiatives within the Sales and Marketing technology ecosystem.

Requirements Elicitation & Translation: Act as the primary liaison between Sales, Marketing, and other business stakeholders to elicit requirements and translate them into detailed technical specifications for internal systems.

Product Ownership: Own, manage, enhance and integrate key Sales & Marketing tools, e.g. Gong, Outreach, People.ai, etc.

Subject Matter Expertise: Serve as the SME for the Sales and Marketing technology stack - providing best practice guidance, drive technology roadmap, training and support to end-users to maximize system adoption and value.

Application Design & Maintenance: Design, configure, and maintain critical sales and marketing applications, ensuring scalability, efficiency, and business goals alignment.

Process Analysis & Optimization: Conduct in-depth analysis of sales and marketing processes and data to identify opportunities for automation, optimization, and improved data quality, utilizing state of the art AI-driven solutions.

Solution Collaboration & Deployment: Collaborate with engineering teams to develop and deploy custom solutions, integrations, and reports, providing actionable insights to go-to-market teams.

Test Plan Development & Execution: Develop and execute comprehensive UAT / test plans to ensure the integrity and quality of new features and integrations.

Continuous Improvement: Stay current with the latest trends and best practices in Sales and Marketing technology, continuously seeking ways for AI-driven innovation and improve the existing technology stack.

WHO YOU ARE

5+ years of experience as a Business Systems Analyst, with at least 2 years in a senior capacity, specifically supporting Sales and Marketing teams.

Proven expertise in administering and optimizing enterprise business applications such as Salesforce Sales Cloud, Gong, Outreach, etc.

Deep understanding of end to end Sales and Marketing business processes, including: inquiry-to-lead, lead-to-opportunity, quote-to-cash.

Experience with owning, managing, maintaining, enhancing and integrating key Sales and Marketing technologies, e.g. Gong (must-have), Outreach (must-have), ZoomInfo, Marketo, Clari, People.ai, Fullcast, etc.

Proven experience in delivering business value via AI-driven automation initiatives.

Excellent communication (verbal and written), interpersonal, and presentation skills, with the ability to effectively communicate complex technical concepts to a non-technical business audience, and business concepts to a technical audience.

A proactive, data-driven and results-oriented mindset, with a demonstrated ability to independently manage multiple projects and deliver on deadlines.

Strong analytical and problem-solving skills, with an unwavering attention to detail.

Experience with project management methodologies (e.g. Agile, Scrum).

Bachelor's degree in Business, Information Technology, or a related field.

Bonus Points If You Have

Certifications in Business Systems Analysis (e.g. IIBA), and/or Agile Product Owner.

Certifications in key Sales and Marketing technologies, e.g. Gong, Outreach.

Certifications in Salesforce (e.g. Salesforce Administrator, Sales Cloud Consultant).

Familiarity with data analysis, reporting, and dashboard creation in platforms like Looker or Tableau or Salesforce.

WHAT WE OFFER

Braze benefits vary by location, and we encourage you to review our specific benefits offerings for each country here. More details on benefits plans will be provided if you receive an offer of employment.

From offering comprehensive benefits to fostering hybrid ways of working, we’ve got you covered so you can prioritize work-life harmony. Braze offers benefits such as:

Competitive compensation that may include equity

Retirement and Employee Stock Purchase Plans

Flexible paid time off

Comprehensive benefit plans covering medical, dental, vision, life, and disability

Family services that include fertility benefits and equal paid parental leave

Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend

A curated in-office employee experience, designed to foster community, team connections, and innovation

Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching

Employee Resource Groups that provide supportive communities within Braze

Collaborative, transparent, and fun culture recognized as a Great Place to Work®

ABOUT BRAZE
Braze is the leading customer engagement platform that empowers brands to Be Absolutely Engaging.™ Braze allows any marketer to collect and take action on any amount of data from any source, so they can creatively engage with customers in real time, across channels from one platform. From cross-channel messaging and journey orchestration to Al-powered experimentation and optimization, Braze enables companies to build and maintain absolutely engaging relationships with their customers that foster growth and loyalty.

Braze is proudly certified as a Great Place to Work® in the U.S., the UK, Australia, and Singapore. In 2025, we were recognized as one of Built In’s Best Places to Work. In 2024, we were included in U.S. News & World Report’s Best Companies to Work For (Top 10%) and recognized in Great Place to Work’s Fortune Best Medium Workplaces, Fortune Best Workplaces in Technology, Fortune Best Workplaces for Parents, and Fortune Best Workplaces for Women.
Additionally, we were featured in Great Place to Work UK’s Best Workplaces, Best Workplaces in Europe, Best Workplaces for Development, Best Workplaces for Wellbeing, Best Workplaces for Women, and Best Workplaces in Technology.

You’ll find many of us at headquarters in New York City or around the world in Austin, Berlin, Bucharest, Chicago, Dubai, Jakarta, London, Paris, San Francisco, Singapore, São Paulo, Seoul, Sydney and Tokyo – not to mention our employees in nearly 50 remote locations.

BRAZE IS AN EQUAL OPPORTUNITY EMPLOYER
At Braze, we strive to create equitable growth and opportunities inside and outside the organization.

Building meaningful connections is at the heart of everything we do, and that includes our recruiting practices. We're committed to offering all candidates a fair, accessible, and inclusive experience – regardless of age, color, disability, gender identity, marital status, maternity, national origin, pregnancy, race, religion, sex, sexual orientation, or status as a protected veteran. When applying and interviewing with Braze, we want you to feel comfortable showcasing what makes you you.

We know that sometimes different circumstances can lead talented people to hesitate to apply for a role unless they meet 100% of the criteria. If this sounds familiar, we encourage you to apply, as we’d love to meet you.

Please see our Candidate Privacy Policy for more information on how Braze processes your personal information during the recruitment process and, if applicable based on your location, how you can exercise any privacy rights.