
Senior Marketing Manager
Há 3 dias
Join to apply for the Senior Marketing Manager role at Monster Energy
OverviewAs the Sr Marketing Manager, you'll be the trailblazer steering the strategic marketing direction for our legendary brands Dive into the adrenaline-pumping world of brand management, where you'll support and turbocharge our marketing objectives, strategies, and philosophies. Get ready to unleash your creativity in planning, executing, and recapping electrifying marketing events and programs. You'll seamlessly integrate all platforms, ensuring our brand's roar is heard loud and clear across the board. It's time to ignite the excitement and lead the charge in making our brands unstoppable
Responsibilities- Identifying and aligning key business performance indicators for all the strategic pillars and ensuring quarterly execution of plans. Periodic tracking and reporting of the performance indicators and suggest changes when required.
- Entrench the brands organically into relevant Sports, Gaming, Music & Culture with the right associations and use these platforms to develop new insightful ideas. Identifying key pillar based national intellectual property to activate the brand among target audience.
- Plan and align execution models for the strategic pillars, guide teams to activate as per plan. Inspection of plan vs execution to meet global standards of activation and engagement.
- Own and manage marketing contracts and support timely revisions for execution of all plans. Co-ordination with global counterparts for changes & revisions of contract and provide clarity to the system on specific nuances for seamless sign off.
- Work on digital activities or promotions, content videos.
- Presenting and aligning National quarterly plans integrate feedback from bottlers and revise plans to support business. Inspection of plan vs execution and guiding the regional team to meet global standards of activation and engagement.
- Negotiate exclusivity & deliverables with agencies/strategic partners to leverage and create unique sampling, sales opportunities.
- Ensure all branding, logo use is acceptable at all events, activations and it is approved.
- Closure, handover of all with execution plan, toolkit and clear deliverables.
- Prefer a Bachelor's Degree in Business Administration, Marketing, Communications or related field of study.
- Prefer Masters of Business Administration (MBA).
- Additional Experience Desired: More than 10 years of experience in marketing, managing projects.
- Additional Experience Desired: More than 10 years of experience in Fast-moving consumer goods (FMCG) industry.
- Computer Skills Desired: Advanced user Microsoft Office (PowerPoint, Excel MS Word, and Outlook).
- Additional Knowledge or Skills to be Successful in this role: Fluent English desired.
- Be available to travel for work in the Latin America region.
- Mid-Senior level
- Full-time
- Marketing and Sales
- Food and Beverage Services
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