Ecosystem Co-marketing Program Manager Marketing

2 semanas atrás

Sao Paulo, Brasil IBM Tempo inteiro

Introduction
**At IBM, work is more than a job - it's a calling**: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, lets talk.

Your Role and Responsibilities
Our Ecosystem Marketers have a deep understanding of our partners: how they sell, how they make money, and what their priority offerings are. A critical part of our Marketing organization, they drive partner-led demand motions to scale business growth for IBM’s technology offerings. The Ecosystem Co-Marketing Program Manager Marketing supports 1-2 demand gen programs for - tasks include, but not limited to, owning program from launch through execution, quarterly budget planning, and help drive program funding utilization with all partners participating in the program and driving ROI for the total program. The Program Managers will serve as trusted consultants to the participating Business Partners on tool and process steps for all aspects of Co-Marketing, including, but not limited to, effective partner co-marketing (CMC) tool deployment and partner co-marketing funding disbursement. Responsibilities include: - Maintaining and Fostering Business Partner Relationships o Maintain marketing relationships with Business Partners o Train and support around their Co-Marketing Incentive Offerings and Tools o Discuss strategic marketing initiatives and provide linkages o Encourage alignment of co-marketing spend to IBM focused quarterly campaigns o Suggest marketing activities to enhance MAPs and leverage IBM assets o Propose agencies for implementation of effective digital campaigns - Expenses o Allocate and Manage to quarterly program budgets o Manage Quarterly budget spend o Drive BPs to update and enter new marketing leads - Business Controls o Ensure all Co-Marketing requests are in compliance with the terms and conditions o Execute best of breed process for alerting BPs to claim deadlines, reviews, and payments o Enablement o Launch annual co-marketing programs in accordance with Business Controls and Global guidance o Co-Marketing Education - on-going formal launch and frequent informal individual sessions

**Todas as nossas vagas são elegiveis para pessoas com deficiências ou reabilitadas do INSS
MCCJBID

IBMReferred_LATAM

Required Technical and Professional Expertise
- Solid experience in Marketing - Solid experience with Business Partners or working with 3rd parties - Experience using various tools and data analytics programs to monitor and measure activities (e.g., CMC, Tableau dashboards, PPS data, GPM) - Experience managing a marketing budget - Experience in Program Management - Experience managing process controls
- Fluent in English
- Effective communication
- Problem solving

**Add CV in English version

Preferred Technical and Professional Expertise
- B2B partner marketing experience understands partners, and the varying levels of marketing skills and resources they can deploy - Experience in campaign design and delivery
About Business UnitIBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world's most complex problems, help our clients achieve success and build collaborative work environments for IBMers.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

Are you ready to be an IBMer?

  • Ecosystem Co-marketing Program Manager Marketing

    3 semanas atrás

    Sao Paulo, Brasil IBM Tempo inteiro

    Introduction **At IBM, work is more than a job - it's a calling**: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's...

  • Ecosystem Co-marketing Specialist

    Há 7 dias

    Sao Paulo, Brasil IBM Tempo inteiro

    Introdução Ecosystem Marketing is the face of IBM Marketing to the Business Partners - collectively working with Field Marketing and Channel Sales bringing the voice of the partner back into IBM. The Ecosystem Marketer is responsible for knowing the Ecosystem across all GTM motions (build, sell, service), the offerings and the market trends aligned to...

  • Ecosystem Co-marketing Canada

    1 semana atrás

    Sao Paulo, Brasil IBM Tempo inteiro

    Introduction At IBM, work is more than a job - it’s a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you’ve never thought possible. Are you ready to lead in this new era of technology and solve some of the...

  • Ecosystem Co-marketing Specialist

    2 semanas atrás

    São Paulo, São Paulo, Brasil IBM Tempo inteiro

    IntroduçãoEcosystem Marketing is the face of IBM Marketing to the Business Partners - collectively working with Field Marketing and Channel Sales bringing the voice of the partner back into IBM. The Ecosystem Marketer is responsible for knowing the Ecosystem across all GTM motions (build, sell, service), the offerings and the market trends aligned to their...

  • Ecosystem Co-marketing Program Analyst

    3 semanas atrás

    Sao Paulo, Brasil IBM Tempo inteiro

    Introdução Descubra e transforme insights em experiências criativas que são importantes para seus clientes. Torne cada ponto de contato uma oportunidade de engajamento. Como um Profissional de marketing na IBM, você criará histórias que eliminam o ruído e causam impacto no seu público. A IBM é pioneira na abordagem de Marketing ágil, permitindo...

  • Ecosystem Co-marketing Program Analyst

    4 semanas atrás

    Sao Paulo, Brasil IBM Tempo inteiro

    Introdução Descubra e transforme insights em experiências criativas que são importantes para seus clientes. Torne cada ponto de contato uma oportunidade de engajamento. Como um Profissional de marketing na IBM, você criará histórias que eliminam o ruído e causam impacto no seu público. A IBM é pioneira na abordagem de Marketing ágil, permitindo...

  • Ecosystem Marketing Engagement Specialist

    Há 7 dias

    Sao Paulo, Brasil IBM Tempo inteiro

    Introduction At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most...

  • Ecosystem Co-marketing Program Analyst

    4 semanas atrás

    Sao Paulo, Brasil IBM Tempo inteiro

    Introdução Descubra e transforme insights em experiências criativas que são importantes para seus clientes. Torne cada ponto de contato uma oportunidade de engajamento. Como um Profissional de marketing na IBM, você criará histórias que eliminam o ruído e causam impacto no seu público. A IBM é pioneira na abordagem de Marketing ágil, permitindo...

  • Ecosystem Co-marketing Program Analyst

    2 semanas atrás

    São Paulo, São Paulo, Brasil IBM Tempo inteiro

    IntroduçãoDescubra e transforme insights em experiências criativas que são importantes para seus clientes. Torne cada ponto de contato uma oportunidade de engajamento. Como um Profissional de marketing na IBM, você criará histórias que eliminam o ruído e causam impacto no seu público. A IBM é pioneira na abordagem de Marketing ágil, permitindo que...

  • Ecosystem Co-marketing Program Analyst

    2 semanas atrás

    São Paulo, São Paulo, Brasil IBM Tempo inteiro

    IntroduçãoDescubra e transforme insights em experiências criativas que são importantes para seus clientes. Torne cada ponto de contato uma oportunidade de engajamento. Como um Profissional de marketing na IBM, você criará histórias que eliminam o ruído e causam impacto no seu público. A IBM é pioneira na abordagem de Marketing ágil, permitindo que...

  • Ecosystem Marketing Engagement Specialist

    2 semanas atrás

    São Paulo, São Paulo, Brasil IBM Tempo inteiro

    IntroductionAt IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most...

  • Ecosystem Demand Gen Programs Americas Leader

    Há 6 dias

    Sao Paulo, Brasil IBM Tempo inteiro

    Introduction Are you looking for a career that will allow you to use your unique blend of business acumen and tech savvy? Business Analysts at IBM act as the interpreters between the worlds of IT and business. Be ready to navigate the complex relationships that make the business world run and find the actionable insights that result in great business...

  • Ecosystem Co-marketing Program Analyst

    4 semanas atrás

    Sao Paulo, Brasil IBM Tempo inteiro

    Introdução Descubra e transforme insights em experiências criativas que são importantes para seus clientes. Torne cada ponto de contato uma oportunidade de engajamento. Como um Profissional de marketing na IBM, você criará histórias que eliminam o ruído e causam impacto no seu público. A IBM é pioneira na abordagem de Marketing ágil, permitindo...

  • Enterprise Operations Ecosystem Marketing Engagement Specialist

    2 semanas atrás

    São Paulo, São Paulo, Brasil Ibm Tempo inteiro

    IntroductionAt IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most...

  • Ecosystem Recruitment Marketing Specialist

    Há 7 dias

    Sao Paulo, Brasil IBM Tempo inteiro

    Introdução Ecosystem Marketing is the face of IBM Marketing to the Business Partners - collectively working with Field Marketing and Channel Sales bringing the voice of the partner back into IBM. The Ecosystem Marketer is responsible for knowing the Ecosystem across all GTM motions (build, sell, service), the offerings and the market trends aligned to...

  • Ecosystem Marketing Engagement Specialist

    2 semanas atrás

    São Paulo, São Paulo, Brasil Istituto Marangoni Tempo inteiro

    Ecosystem Marketing is the face ofIBMMarketing to the Business Partners – collectivelyworkingwithFieldMarketing and Channel Salesbringingthe voice of the partner back into IBM. The Ecosystem Marketer is responsible for knowing the Ecosystem across all GTM motions (build, sell, service),the offerings, and the market trends aligned to their coverage area –...

  • Ecosystem Co-marketing Program Analyst

    2 semanas atrás

    São Paulo, São Paulo, Brasil IBM Tempo inteiro

    IntroduçãoDescubra e transforme insights em experiências criativas que são importantes para seus clientes. Torne cada ponto de contato uma oportunidade de engajamento. Como um Profissional de marketing na IBM, você criará histórias que eliminam o ruído e causam impacto no seu público. A IBM é pioneira na abordagem de Marketing ágil, permitindo que...

  • Ecosystem Demand Gen Programs Americas Leader

    2 semanas atrás

    São Paulo, São Paulo, Brasil IBM Tempo inteiro

    IntroductionAre you looking for a career that will allow you to use your unique blend of business acumen and tech savvy? Business Analysts at IBM act as the interpreters between the worlds of IT and business. Be ready to navigate the complex relationships that make the business world run and find the actionable insights that result in great business...

  • Media Ecosystem Manager São Paulo

    4 semanas atrás

    Sao Paulo, Brasil Kenvue Tempo inteiro

    **Media Ecosystem Manager | São Paulo**-2307008635W Description At Kenvue, a company part of the Johnson & Johnson Family of Companies (Kenvue), we believe there is extraordinary power in everyday care. Built on more than a century of history and powered by science, our iconic brands - including NEUTROGENA,® AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S®...

  • Brazil Partner Marketing

    4 semanas atrás

    Sao Paulo, Brasil SAP Tempo inteiro

    **We help the world run better** **Role Summary** Promote partner integrated marketing with co funding programs and partners investment. Partner-first will remain the preferred GTM motion. Lead a single, transparent engagement model with partners (Main VARs, GSIs, Intel, AWS, Google, IBM, etc) across all marketing activities. Will work closely with our...