Sr. Specialist CTC Sports

PURPOSE As Specialist CTC, you will be the key connector between Local Product Strategy and Local Marketplace Execution. You will be responsible for ensuring that Sports categories strategies and seasonal concepts are flawlessly translated into impactful product assortments and consumer experiences in the marketplace. You will lead the planning, coordination, and execution of Sports across all consumer touchpoints, responsible for connection with Soucing timelines, planning, Merchandising, and DTC teams to ensure brand consistency and commercial success.KEY RESPONSABILITIES Own the seasonal CTC planning process for the Sports category, ensuring alignment between Global, Market PMO of local projects Translate global Training strategies into locally relevant assortments, stories, and go-to-market plans. Work closely with Merchandising to build consumer-focused, channel-appropriate product ranges. Partner with Brand Activation to define and brief impactful storytelling moments across the consumer journey. Drive post-season analysis to optimize future strategies and product performance. Ensure consistent and premium brand execution across all consumer touchpoints, both digital and physicalKEY RELATIONSHIP Global Brand Sports CTC (Running and Training) & CTC Teams Local Marketing & Brand Activation PMO Soucing Local Creation projects (Rio Marathon, Local Creation, etc) Sales & Key