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The Talent Acquisition department hires qualified candidates to fill positions which contribute to the overall strategic success of Howard University. Hiring staff “for fit” makes significant contributions to Howard University’s overall mission. At Howard University, we prioritize well-being and professional growth. Here is what we offer: Health & Wellness: Comprehensive medical, dental, and vision insurance, plus mental health support Work-Life Balance: PTO, paid holidays, flexible work arrangements Financial Wellness: Competitive salary, 403(b) with company match Professional Development: Ongoing training, tuition reimbursement, and career advancement paths Additional Perks: Wellness programs, commuter benefits, and a vibrant company culture Join Howard University and thrive with us BASIC FUNCTION: The Social Media Strategist plays a critical role in elevating, monitoring, and protecting the Howard University brand across digital platforms. Reporting to the Associate Vice President of Multimedia and Digital Operations in the Office of University Communications (OUC), this position manages the creation and execution of social media calendars, develops content tailored for key audiences, performs social listening and sentiment analysis, and provides governance support for the University’s network of official accounts. This strategist is both a hands-on creator and a strategic partner, working closely with the office of University of Communication leadership, academic and administrative offices, and digital content teams to ensure consistent storytelling, brand protection, and innovation across platforms. SUPERVISORY ACCOUNTABILITY: May supervise part-time student employees, fellows, or interns. NATURE AND SCOPE: Internal contacts: Campus Partners including faculty, staff, students, administrators External contacts: social media platforms, influencers, media, and the public. The strategist is expected to operate in a highly visible, high-volume digital environment while ensuring the University’s online reputation and brand integrity remain strong. PRINCIPAL ACCOUNTABILITIES: Identify and execute strategies to build Howard University’s visibility and enhance its reputation through innovative use of social platforms. Create and maintain comprehensive social media calendars across flagship channels. Assist with the on-boarding of new University social media accounts, ensuring adherence to governance guidelines. Develop, plan, and implement creative programs, campaigns, and engagement strategies to grow audiences and increase impact. Provide timely and accurate social media reporting that highlights KPIs, insights, and recommendations. Support governance tracking, including