
Crafting Compelling Content
1 semana atrás
At Pure, we are dedicated to transforming lives by creating high-quality supplements backed by science and trusted by our growing community. Our mission is to make achieving better health simpler, more effective, and more accessible for everyone.
We are looking for a creative professional with expertise in direct response copywriting to join us as a Creative Copywriter. This role requires the ability to generate fresh ideas, write compelling ad scripts, and analyze performance metrics to derive actionable insights for future campaigns.
- Develop innovative ad concepts aligned with direct response principles.
- Write 80-100 high-converting ad scripts per week for Meta Platforms.
- Design static ad ideas on a weekly basis.
- Analyze performance metrics to derive actionable insights for future campaigns.
- Collaborate with editors and designers to ensure ads are visually compelling and on-brand.
This is an exciting opportunity to play a key role in scaling a fast-growing company and work closely with the founders. If you are passionate about your work, have excellent cultural fit as per our values, and are excited to drive results with a group of passionate, smart & hardworking people, then you have come to the right place.
Key Objectives:
- Manage the full creative process (from scripting all the way to final creative) in order to produce high converting creatives on an ongoing basis.
- Work with our content manager to find, manage and source new content to be used across all marketing channels.
- Drive measurable improvements in core advertising metrics across digital channels with improved creatives.
- Script UGC Direct response creatives.
Requirements:
- Fluent in English.
- Direct Response Expertise: 3+ Years Experience with performance creative for DTC brands or working at a creative agency is a must.
- Tools & Metrics: Proficiency in performance analytics tools such as Triple Whale, Motion, pitch decks, and spreadsheets to present ideas and campaign outcomes effectively.
- UGC Experience: Lots of experience with creating briefs for UGC creators to produce high converting content across paid channels.
- Creative & Analytical Mindset: Ability to generate fresh ideas, write scripts, shot listing, and make data-driven decisions based on ad performance.
Working with us means being part of a dynamic team that drives innovation and creativity in the industry.
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