Global Brand Growth Expert

Há 5 horas

Florianópolis, Santa Catarina, Brasil beBeeBrand Tempo inteiro US$104.800 - US$124.900
Job Title:

Senior Brand Strategist

Job Description:

The Senior Brand Strategist will be responsible for developing and executing comprehensive brand growth plans as well as implementing core strategies to drive sales. You will work cross-functionally with our growth and strategy teams.

  • Develop and execute go-to-market strategies including channel selection, product strategy, pricing strategy, and approach.
  • Coordinate with the Director of Marketplaces to maintain quality control of the catalog ensuring all information is accurate and that product and pricing updates are consistent across Amazon's marketplace.
  • Measure and report on category/item performance as well as provide suggestions on continuous improvement strategies to improve catalog performance.
  • Build client relationships through consistent communication making sure output meets client expectations. Manage and execute client agenda managing 6+ clients at any given time.
  • Maintain an accurate catalog of various client products through product catalog uploading via vendor portals.
  • Identify and report opportunities for product sales conversion using merchandising enhanced content and A/B testing.
  • Manage forecasting of annual sales management of inventory planning & replenishment.
  • Implement marketing roadmap and program innovation to drive vision using Promos Coupons CPC ads Display ads.
  • Work closely with PPC Manager to set ACOS/TACOS goals in line with client expectations.
  • Perform market research monitor trends keep a close eye on competitive products in the marketplace analyze brand positioning consumer insights and other data including sales trend conversion rates and return trends.
Requirements:
  • Minimum 3 years experience managing Amazon US marketplace operations (Seller Central or Vendor Central) including product launches catalog optimization compliance with US consumer regulations.
  • Proven success with Amazon US-specific tools A+ Content Brand Analytics Amazon DSP.
  • Demonstrated understanding of US consumer behavior seasonal trends competition dynamics.
  • Must have 2+ years client-facing experience.
  • Excellent leadership skills managing two Junior Brand Managers.
  • Preferred but not necessary experience in Beauty Supplements Specialty Food categories.
  • Experience with digital assets A+/EBC content SEO Copywriting Parent/Child Variations.
  • Experience building processes reporting impacting brands at scale.
  • Entrepreneurial self-starter seeking to grow clients business drive positive results.

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